Social Media Marketing Specialist - Freelance

About Twine

We're a thriving ecosystem of top-tier freelancers from around the world. Trusted by Fortune 500 companies and Silicon Valley startups, Twine is the go-to platform for mission-critical projects. With over half a million registered freelancers and a growing roster of 35,000+ companies, we've become the comprehensive solution for freelancing.

Our Mission

At Twine, we recognise that companies require a flexible approach to hiring expert freelancers for their most critical projects. Traditional freelance platforms often fall short when it comes to scalability and diversity. That's where we shine. Twine operates as a thriving global freelance network, with diverse experts across various fields, including marketing, engineering, and AI. Our core mission is to empower creators, whether they're businesses or individual freelancers, to thrive in their creative endeavours.

About the Role

Our client is seeking a junior-level social media marketing specialist to develop and implement a promotional strategy. This remote position offers an opportunity for an emerging professional to gain valuable experience in digital marketing while contributing to the growth of an educational program. The project focuses on creating a cohesive social media presence and generating leads for the course.

Responsibilities:

• Develop a comprehensive social media strategy tailored to promote an international entrepreneurship course
• Create and manage content across various social media platforms (e.g., LinkedIn, Instagram, Twitter, Facebook)
• Design and implement lead generation campaigns to attract potential course participants

Requirements

• Basic understanding of social media marketing principles and best practices
• Familiarity with major social media platforms and their unique features
• Strong writing and communication skills in English (additional languages are a plus)
• Basic knowledge of social media analytics tools
• Creativity in content creation and campaign design