We are looking for a passionate Social Media Marketing Manager for the Middle East & North Africa & South Asia (MENASAS). In this role, you will lead the strategy, production, and distribution of always-on content through Spotify paid and owned channels and help build local & regional marketing programs. The ideal candidate for this role is a creative hybrid with a strong social media background and experience in driving content initiatives forward from ideation to creation and distribution. Most importantly, you have fun at work and a desire to make a positive impact for music fans and audio listeners. This role will be on-boarded in Dubai.
What You'll Do
- Help make Spotify the go-to destination for music fans and audio listeners in the Middle East & North Africa
- Lead social media and CRM consumer marketing campaigns across MENA
- You have strong expertise and a feel for culture and trends that will help develop, build and produce outstanding marketing content
- Build a strong social media presence that people look forward to hearing from and engaging with across all our social platforms
- Own and drive regional always-on content marketing programs
- Localize global marketing programs for the region
- Provide, analyse and present weekly performance metrics to the wider team with clear suggestions to further develop and support other functions’ business objectives
- Work closely with cross-functional Spotify teams locally and globally
- Help build marketing investment strategies based on the company’s business goals. Work with external partners (creative/ media) and lead the relationship with the social agency
- Continue to refine the Always On social strategy, review social listening reports and implement changes quickly (based on findings)
- Project lead your social budgets and raise purchase order’s accordingly
Who You Are
- You have shown experience for a minimum of 7-9 years in the Marketing industry (client-side, social media, media company, or media agency)
- Planning & distributing strategies for social media campaigns has been an integral part of your previous work history
- Reporting & analysis skills, with the ability to present in a clear and concise manner
- Broad Marketing experience across all marketing & media channels
- You have a deep knowledge of Arabic culture & nuances across the MENASAS region, with a particular emphasis on KSA
- You are highly creative and always on the pulse of social media trends and tech innovations and able to implement things quickly
- Strong analytical skills and experience in working with ad-tech tools
- You're a phenomenal teammate and always have a positive and humble demeanor
- You are a self-learner, become comfortable with constantly evolving environments and challenging goals
- You are well organized, dedicated, with the ability to plan, deliver and pay outstanding attention to detail
- You are adept at analyzing and interpreting data and using it to set goals
- You possess a flawless level of written and spoken English
- Proficient in Arabic (written & verbal) is crucial
- Familiarity with Spotify as a user and proud fan
Where You'll Be
- This position will be based in Dubai
