Senior Social Media Manager

Welcome to our world. We are PrettyLittleThing; the brand taking over your social media feeds with our next-level aesthetic that’ll have you double tapping. We believe style should be accessible to all, whatever your budget, as we deliver product inspired from the catwalk and the coolest muses of the moment.

Our customer knows they can trust in us for everything they need from the latest trend-led pieces to celebrity inspired looks, to the everyday wardrobe staples and that ultimate party piece. We have gone beyond offering just clothing to become an authority in fashion and beauty in our own right, providing our customer with everything they need to own their own style.

We are more than just a brand. We aim to inspire confidence in our customers when it comes to how they dress and present themselves to the world, endeavouring to build a community of #EveryBODYinPLT. A movement towards body positivity, equality and all round feeling yo’self regardless of body type, race or gender. We're gearing up for an exciting journey ahead as we expand into the US, allowing us to distribute our products more efficiently across all 50 states. With our sights set on further territories in Europe, 2024 promises to be a monumental year for PrettyLittleThing. Join us as we embark on this thrilling adventure – your presence is essential to our success!

Your Team

Our dynamic social media team plays a pivotal role in shaping the brand's online presence and engaging directly with our customers – We are a team of 7 currently consistently creating engaging content to over 17.9million followers on Instragram, 2.7million followers on TikTok, 3million followers on Facebook and 600,000 followers on X.

What you'll be doing

You will be overseeing PLTs global Social Media strategy focussing on a multi-channel approach to grow our fan base and increase engagement with our millennial customer base.  Managing a team of 8 across multiple markets driving PLTs social media first marketing strategy.

You will be driving a clear growth strategy for each channel and supporting the wider social media team in implementing this. Working closely with the wider Digital and PR/Influencer teams to implement growth initiatives, creative campaigns across and supports all existing campaign initiatives across all social platforms that engage new and existing audiences.

We want you to be constantly adapting to change within the social media landscape and be ahead of the game when it comes to new communication tools e.g. TikTok Shop, driving ‘out of the box’ thinking to identify new campaign ideas that interact with our gen z customer. E.g. Check out our pink courtroom!!

We want you to create a social-first culture: biweekly idea sessions, knowledge sharing, masterclasses, trial new tools and techniques, review of performance.

You will be supporting the CMO on budget and ROI management across all territories and ensuring targets are met monthly, implementing performance measurement, governance, ambition, and strategy across all social media accounts.

What we want to see

Ideally we would like for you to have come from a fast paced, marketing environment and will have gained experience in a comparable role where you are managing a team to create activity across all areas of Social Media and will have a good track record creating exciting engaging campaigns with drive growth.

You should be energetic, enthusiastic, self-motivated and able to communicate effectively at all levels with an inquisitive and innovative approach.

Good communication skills are essential as is a flexible working approach. A positive attitude and pride in your work, showing attention to detail and quality control are essential.

Our interview process

If you do think you have what it takes - Please apply and if successful you will be asked to:

1. Meet with our Talent Partner to go through your experience and what you could bring to the business over a call
2. If we are right for you and you are right for us then you will be invited to meet with our chief marketing officer who will explore your story in a bit more detail - They will also explore your management style closer
3. If we like what we see then we will ask for you to take part in a presentation on a brief to the Head of Marketing and Head of Social Media from another brand within the boohoo group.
4. If all goes well from this presentation then there is also a chance we may ask for you to meet with our CEO who is very engaged within our social strategy.
5. If we like what we see, we will bring you onboard

Why join us

We know that as a company we are only as good as the people that we employ. We know our employees work tirelessly to make PLT the success it is today and in turn, we offer them some amazing benefits:

• 25 days holiday plus bank holidays
• Discretionary bonus scheme
• 5% employer pension contribution
• Company share scheme
• Flexible working hours
• Late start, early Friday finish
• 4 x life assurance
• Free parking
• Free gym membership and classes on a daily basis including yoga, PT classes and sound relaxation
• Employee assistance programme including 24-hour confidential helpline
• 40% discount across 8 brands, 20% discount on Debenhams
• Discount portal
• Learning and development support and opportunities both internally and externally
• Payday drinks monthly and ad hoc events throughout the year
• As well as the great perks and benefits listed above upon joining you will also have access to several flexible benefits on our Reward Platform “Beyond” such as cycle to work, healthcare cash plan and technology loans

https://careers.boohoogroup.com/

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