Senior Search Marketing Manager

Our Opportunity:

Chewy is seeking a highly motivated, results-oriented, and analytical Senior Search Marketing Manager to join our exciting and fast-paced company in Boston, MA, Plantation, FL, or Minneapolis, MN office!

As a Senior Search Marketing Manager, you will own one of the largest categories in Chewy. You will be responsible for crafting, handling, and optimizing PPC campaigns across multiple search engines. You will analyze performance, run diagnostics, draft analyses, run experiments, optimize existing campaigns, and build new ones.

You will prioritize the most scalable opportunities and through testing and iteration, grow a portfolio of customer acquisition sources that are incremental to the Performance Marketing program. You must learn quickly, move fast, quickly run and analyze experiments, and make decisions prioritized by business impact. You will need the right balance of marketing and technology experience, as well as business judgment and technical proficiency.

What You'll Do:

  • Own project work and support key projects owned by Team Members across the Boston, MA, Plantation, FL, and Minneapolis, MN offices for the largest and fastest-growing marketing channels in the company.
  • Build campaigns from the ground up, including keyword research, competitive analysis, ad copy generation, and experimentation!
  • Monitor campaign performance, perform investigative analysis, and flag opportunities to grow or optimize performance across search marketing tactics.
  • Keep our search campaigns up to date with the latest and greatest information from the site, from our internal partners, and industry trends/insights.
  • Test and optimize automation settings, bids, keywords, text ads, ad extensions, product feeds, and landing pages to improve performance.
  • Constantly analyze, experiment, and iterate to improve performance and uncover new opportunities.
  • Build new relationships and work in parallel with other subject areas at the company.

What You'll Need:

  • Bachelor's degree or higher in economics, computer science, mathematics, marketing, or a related subject area
  • 6+ years of experience in paid search, preferably e-commerce or performance/direct response
  • Experience leading Google/Bing Shopping ads (Pmax)
  • Experience with analytics platforms like Google Analytics, SQL, or Tableau Dashboard
  • Intermediate experience in Microsoft Excel
  • The ability to analyze large datasets to gain insights and make confident recommendations
  • Strong mathematical, analytical, and interpersonal skills (written and verbal)
  • Experience with A/B and multivariate testing and specific actions taken as a result
  • Ability to optimally work together with marketers, product managers, and engineers alike
  • A tenacious attitude for learning and tackling new challenges, and an entrepreneurial/self-starting mentality
  • Proven interpersonal skills, and ability to work independently with a backlog of projects and tasks
  • Flexibility for periodic travel

Chewy is committed to equal opportunity. We value and embrace diversity and inclusion of all Team Members. If you have a disability under the Americans with Disabilities Act or similar law, and you need an accommodation during the application process or to perform these job requirements, or if you need a religious accommodation, please contact [email protected].

 

If you have a question regarding your application, please contact [email protected].

 

To access Chewy's Customer Privacy Policy, please click here. To access Chewy's California CPRA Job Applicant Privacy Policy, please click here.

Chewy is revolutionizing the pet industry as one of the fastest growing e-commerce retailer of all time. We offer a convenient way to shop for pet supplies within a highly personalized experience that’s fueled by superior customer care. Headquartered in South Florida and Boston, our team of over 17,000 members—dispersed across our customer service centers, corporate offices and fulfillment centers—dedicate themselves to delivering pet happiness nationwide. Whether it’s our easy-to-use website, great selection of high-quality products, competitive pricing, speedy deliveries, or award-winning 24/7 customer service, we aim to wow our customers in all aspects of our company. Chewy’s environment is dynamic and faster than anything you’ve ever experienced, built for leaders who thrive on delivering results. We believe in leadership, accountability, relentlessness, and creativity. We work hard with a dogged determination, but we have fun, too—that’s not hard to do when we have our favorite four-legged friends by our side.

View all jobs
Get hired quicker

Be the first to apply. Receive an email whenever similar jobs are posted.

Ace your job interview

Understand the required skills and qualifications, anticipate the questions you may be asked, and study well-prepared answers using our sample responses.

Marketing Manager Q&A's
Report this job
Apply for this job