Senior Product Manager, Retail CRM (Salesforce Financial Services Cloud)

Our Bottom Line is Different.

There’s something special about working at ATB, and it’s been recognized on every top employer list that matters. Maybe it’s our exceptional culture where your total wellness is supported through market-leading benefits and you’re free to bring your whole self to work. Maybe it’s our commitment to a growth mindset and our unrelenting thirst for making it possible for fellow Albertans—even the ones who aren’t our clients.

Whatever it is, you won’t find a more genuine, driven and knowledgeable group of humans anywhere. We foster a culture of purpose, performance and possibilities. We engage with intense curiosity, and bring our whole selves to work, every day. We know it starts with people like you, so take a chance and start with us.

Department: Team Member Platforms, Strategy Product & Design (CXP)

Job Number: REQ7483

Location: Calgary or Edmonton, AB (Hybrid)

Apply by: April 30, 2024

Paygrade: L - OTH

System Title: Product Manager 7

# Positions available: 1

Leader Name: Snr Leader, Product - eCRM

Work Arrangement: Hybrid: You’ll work both remote and onsite, where time onsite is based on your job accountabilities and performance objectives.

As ATB’s next Senior Product Manager Retail CRM (Financial Services Cloud), you are responsible for working in a consultative role representing the business in defining their needs and requirements while being able to translate the ‘what’ into the ‘how’; exhibiting a key understanding of underlying technologies, level of development effort and working hand in hand with the development team to deliver an idea into a reality – continuously delivering value along the way. As a Product Manager, you play a key role in the intersection between business, design and technology, with the ultimate goal of maximizing business value from a product or service.  A deep understanding of Sales and Service Cloud and Salesforce in general is key to success in this role.

This Senior Product Manager is accountable for the subject matter expertise in the area of product development and product life cycle management including the creation, development, research and implementation of competitive and leading functionalities and strategies in support of various business units within ATB. This includes an in-depth understanding of existing products and offerings, developing and implementing product strategies and corresponding tactics that will lead to achievement of the short and long term adoption growth objectives that meet the needs of customers around Alberta and Canada.

Responsibilities:

• Designs, develops and manages activities for our CRM platform leveraging the capabilities within Sales & Service Cloud and salesforce ecosystem from product definition and planning through to production, release, and end of life.
• Serves as the product resource with design, process, manufacturing, test, quality and marketing as the product(s) move to production and distribution
• Perform investigation and analysis on existing processes and proposed solutions to inform product roadmap and backlog
• Act as the technical and product representative for owned tools and APIs, illustrating deep understanding of business and technical requirements
• Provides input throughout all stages of a product’s lifecycle including modifications, upgrades and maintenance of the product or product line
• Liaises with engineers, UX designers, Project Managers, and business counterparts
• Enforces agile methodologies throughout projects
• Accountable for the creation and management of product management artifacts including but not limited to; Product Roadmaps, Product Backlogs (User Stories), StoryBoards, Release Management Plans and others

Requirements

Accreditations & Core Technical Skills:

• Bachelor’s degree or diploma in Commerce, Information Technology (i.e. MIS) or equivalent experience
• 2-3 years of related project or product delivery experience 
• Deep understanding and application of product delivery practices are required  - Agile/XP/SCRUM, work processes and business analysis methodologies
• Commitment to empathy for the end user; user centric focus and approach
• Comfort and confidence in decision making with business stakeholders, areas of expertise and strategic support units
• Collaborate with partners and internal cross functional team members to enable end user value (Engineering, Design, Marketing, Communication, Adoption) 
• Break down complex problems into actionable steps (and opportunities)
• Define and drive out options for a problem or find a way of looking at things differently
• Define and drive out task management actions and activities
• Knowledge and application of business analysis concepts, tools and processes
• Knowledge of IT resources and enabling technologies; software, architecture and databases
• Strong communication skills across oral and written 
• Technical fluency; types and application of technologies to deliver a business need - applications, integrations and data sources
• Understanding and application of agile and user-centered design values, principles and practices
• Create an environment that supports inclusion, recognizes bias and promotes psychological safety
• Experience with Design Thinking, User Scenario Tools and Customer Research & Journey Mapping

Interpersonal and Leadership Skills:

• Critical Thinking & Problem Solving
• Vision Design & Delivery
• Active Listening

Additional Qualifications:

• Product Management / Business Analysis certification is an advantage
• Software development experience is an asset
• Banking, Financial Industry experience is an asset
• Salesforce (Sales and Service Cloud) and Salesforce (Financial Services Cloud) experience is a differentiator 

At ATB, we know that as you develop in your career, you gain many transferable skills. If you believe your experience and qualities are what we are looking for, please consider applying!

Interested? If you know one of our team members, BEFORE applying, reach out to them and ask them for a referral link to help your application stand out.

Online applications are preferred. Please let us know if you require any accommodations.

Benefits

Be great. Be you. Believe.

We are dedicated to building a workforce reflective of the diversity within our communities and creating an environment where every team member has what they need to reach their potential. We encourage candidates from all equity-seeking groups to apply.

What happens next?

Thank you for applying online. If you are shortlisted for this opportunity, you will hear from us after the posting close date regarding next steps. We might ask you to participate in a digital interview or phone interview. If you require any accommodations, please let us know.

Stay in touch!

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