- Establishes and executes new campaigns on ad network platforms, Google Ads, and Microsoft Ads
- Monitors account performance and cross-references with proprietary analytics platform, analyzes the results, investigates traffic drops, and uses this data to inform future campaigns
- Creates media plans and financial forecasts, manages budgets accordingly
- Generates comprehensive reports about campaign statistics, conversions, and revenue through proprietary analytics platforms and GA4
- Understands tracking principles and supports implementation via GTM
- Acquires new business partners, handles the existing portfolio considering the main target of Media Buying
- Evaluates new media opportunities, negotiates with media sales companies to obtain the best rates and most appropriate media spaces in online advertising
- Develops and tests new promo tools for various digital products
- Tracks the market for trends and opportunities and uses this information to make recommendations
- Exercises independent thinking and requires very little help, guidance, or corrections from line manager regarding planning, negotiating, and buying
- Mentors junior colleagues or new joiners in their development and ensures a high quality of work before presenting to stakeholders further
- Coordinates with internal departments to conduct projects (e.g. Promo tool Development, Product Development, etc.)
- Takes lead of projects related to the department’s processes. The projects are proactively proposed by the Senior Media Buyer or defined by the line manager. Delivers marketing-related projects from start to finish
- Represents the Company and its Products on conferences and fairs
- Bachelor’s degree in Marketing or relevant field
- 5+ years of relevant experience in Online Marketing, Media Buying, and PPC
- Steady knowledge of how to run large-scale performance campaigns
- Experience with at least three of the following is a must: programmatic advertising, ad networks, PPC, social media advertising, SEM, affiliate networks
- Experience and knowledge of SEO is an asset
- Data-driven mindset in reports generation, data analysis, and providing insights from this data (usage of internal tracking tools, GTM, Facebook CAPI, Google Analytics, Power BI, Looker Studio)
- Punctual, organized, and dedicated to managing detailed information to ensure error free work and streamlined communications to partners/management
- Ability to handle multiple projects at once and to manage shifting priorities in daily workload
- Forward thinking: use foresight to anticipate questions, problems, and obstacles
- Strong problem-solving skills and proactivity: identify problems, analyze possible solutions, and decide on best course of action
- Discretion and treating confidential information appropriately is a must
- Strong communication skills: ability to discuss recommendations and explain rationale both verbally and in written documents
- An excellent level of English
What we offer
- An exceptional compensation package along with relocation support to help you move to the Grand Duchy.
- Your health is our wealth: private health insurance and free gym membership.
- On top of the minimum 26 vacation days, we also provide additional days the longer you work for us.
- We offer breakfast for our employees every day to help them begin the workday.
- The opportunity to see your work directly contribute to the success of the company.
- When you grow, we grow: You have the chance to attend events, meetups, and other perks for your professional growth.
- You’re joining a family and you are going to look the part! We give out company-branded merchandise and clothes to every single new joiner.
Byborg Enterprises is an equal employment opportunity employer. We consider individuals for employment based on their skills, abilities and experience. We thrive to attract and hire a strong, talented and diverse workforce, prohibiting discrimination based on race, color, religious or political beliefs, age, nationality, physical, mental or developmental disability, gender, sexual orientation.
DISCLAIMER: This job description is a summary of the primary duties and responsibilities of the job and position. It is not intended to be a comprehensive or all-inclusive listing of duties and responsibilities. Contents are subject to change at management's discretion.
During the recruitment process candidates will be requested to provide with a recent criminal record extract for background screening purpose.
NOTE: Byborg Enterprises does not accept unsolicited resumes from agencies. We consider any resume (CV) or biography received from an agency without prior approval from our Legal and Recruiting Department to be unsolicited, and such submissions will not be recognized for purposes of “ownership” of the candidate.
