divp style="margin: 0.0pt;text-align: right;"img src="data:image/png;base64,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" width="97" height="53" alt="A picture containing iconDescription automatically generated" //p/divp style="margin: 0.0pt;"span style="color: rgb(127,188,66);font-family: 'Century Gothic';font-size: 10.0pt;font-weight: bold;"About Agilysys/spanspan style="color: rgb(127,188,66);font-family: 'Century Gothic';font-size: 10.0pt;" /span/pp style="margin: 0.0pt;"span style="font-family: 'Century Gothic';font-size: 10.0pt;" /span/pp style="background-color: rgb(255,255,255);margin: 0.0pt;text-align: justify;"span style="font-family: 'Century Gothic';font-size: 10.0pt;"Agilysys has been a leader in hospitality software for more than 40 years, delivering innovative cloud-native SaaS and on-premises guest-centric technology solutions for gaming, hotels, resorts and cruise, corporate foodservice management, restaurants, universities, healthcare, and sports and entertainment. Agilysys offers the most comprehensive software solutions in the industry, including/spanspan style="font-family: Arial;font-size: 10.0pt;" /spanspan style="font-family: 'Century Gothic';font-size: 10.0pt;"point-of-sale (POS),/spanspan style="font-family: Arial;font-size: 10.0pt;" /spanspan style="font-family: 'Century Gothic';font-size: 10.0pt;"property management (PMS),/spanspan style="font-family: Arial;font-size: 10.0pt;" /spanspan style="font-family: 'Century Gothic';font-size: 10.0pt;"inventory and procurement,/spanspan style="font-family: Arial;font-size: 10.0pt;" /spanspan style="font-family: 'Century Gothic';font-size: 10.0pt;"payments, and related applications, to manage the entire guest journey. Agilysys is known for its leadership in hospitality, its broad product offerings, and its customer-centric service. During recent years, Agilysys has made major investments in RD and has successfully modernized virtually all their longstanding trusted software solutions. Some of the largest hospitality companies around the world use Agilysys solutions to help improve guest loyalty, drive revenue growth, and increase operational efficiencies. Agilysys operates across the Americas, Europe, the Middle East, Africa, Asia-Pacific, Oceana, and India with headquarters located in Alpharetta, GA./spanspan style="font-family: 'Century Gothic';font-size: 10.0pt;" /span/pp style="margin: 0.0pt;"span style="font-family: 'Century Gothic';font-size: 10.0pt;" /span/pp style="margin: 0.0pt;"span style="background-color: rgb(255,255,255);color: rgb(127,188,66);font-family: 'Century Gothic';font-size: 10.0pt;font-weight: bold;"About the Role/spanspan style="color: rgb(127,188,66);font-family: 'Century Gothic';font-size: 10.0pt;" /span/pp style="margin: 0.0pt;"span style="font-family: 'Century Gothic';font-size: 10.0pt;" /span/pp style="font-size: 10.0pt;line-height: 108.0%;margin: 0.0pt 0.0pt 8.0pt;"span style="font-family: 'Century Gothic';font-size: 10.0pt;"The strongSenior Director/strong/spanspan style="font-family: 'Century Gothic';font-size: 10.0pt;"strong, Web Master/strong is/spanspan style="font-family: 'Century Gothic';font-size: 10.0pt;" pivotal in ensuring that our web and digital strategy aligns seamlessly with marketing and sales objectives to drive qualified leads, improve conversions, and support revenue growth. /spanspan style="font-family: 'Century Gothic';font-size: 10.0pt;" /span/pp style="font-size: 10.0pt;line-height: 108.0%;margin: 0.0pt 0.0pt 8.0pt;"span style="font-family: 'Century Gothic';font-size: 10.0pt;"Reporting into the Chief /spanspan style="font-family: 'Century Gothic';font-size: 10.0pt;"Marketing Off/spanspan style="font-family: 'Century Gothic';font-size: 10.0pt;"icer, this role /spanspan style="font-family: 'Century Gothic';font-size: 10.0pt;"works closely with both Brand and Growth Revenue Marketing leaders to: /span/pp style="font-size: 10.0pt;line-height: 108.0%;margin: 0.0pt 0.0pt 0.0pt 18.0pt;text-indent: -18.0pt;"span style="font-family: 'Century Gothic';font-size: 10.0pt;"1)/spanspan style="font: 7.0pt;" /spanspan style="font-family: 'Century Gothic';font-size: 10.0pt;"set performance goals for the website and other MarTech tools and platforms, including defining KPIs; /spanbr /span style="font-family: 'Century Gothic';font-size: 10.0pt;" /span/pp style="font-size: 10.0pt;line-height: 108.0%;margin: 0.0pt 0.0pt 0.0pt 18.0pt;text-indent: -18.0pt;"span style="font-family: 'Century Gothic';font-size: 10.0pt;"2)/spanspan style="font: 7.0pt;" /spanspan style="font-family: 'Century Gothic';font-size: 10.0pt;"report on website and MarTech tool performance and recommend and execute improvements to boost lead generation and conversion /spanspan style="font-family: 'Century Gothic';font-size: 10.0pt;"effectiveness./spanspan style="font-family: 'Century Gothic';font-size: 10.0pt;" /spanbr /span style="font-family: 'Century Gothic';font-size: 10.0pt;" /span/pp style="font-size: 10.0pt;line-height: 108.0%;margin: 0.0pt 0.0pt 0.0pt 18.0pt;text-indent: -18.0pt;"span style="font-family: 'Century Gothic';font-size: 10.0pt;"3)/spanspan style="font: 7.0pt;" /spanspan style="font-family: 'Century Gothic';font-size: 10.0pt;"optimize how marketing automation (Pardot and SMBcrm), social prospecting (SoPro and LinkedIn Sales Navigator), Account Based Marketing (HighSpot) and Salesforce work together to support data-driven decision-making; and /spanbr /span style="font-family: 'Century Gothic';font-size: 10.0pt;" /span/pp style="font-size: 10.0pt;line-height: 108.0%;margin: 0.0pt 0.0pt 8.0pt 18.0pt;text-indent: -18.0pt;"span style="font-family: 'Century Gothic';font-size: 10.0pt;"4)/spanspan style="font: 7.0pt;" /spanspan style="font-family: 'Century Gothic';font-size: 10.0pt;"work with marketing program leaders to measure and improve digital marketing effectiveness across platforms and advertising outlets. /span/pp style="margin: 0.0pt;"span style="font-family: 'Century Gothic';font-size: 10.0pt;" /spanbr /span style="color: rgb(255,0,0);font-family: 'Century Gothic';font-size: 10.0pt;" /spanspan style="background-color: rgb(255,255,255);color: rgb(127,188,66);font-family: 'Century Gothic';font-size: 10.0pt;font-weight: bold;"Key Responsibilities/spanspan style="color: rgb(127,188,66);font-family: 'Century Gothic';font-size: 10.0pt;" /span/pp style="margin: 0.0pt;"span style="color: rgb(127,188,66);font-family: 'Century Gothic';font-size: 10.0pt;font-weight: bold;" /span/pol style="margin: 0.0pt;padding-left: 0.0pt;"li style="font-family: 'Century Gothic';font-size: 10.0pt;font-weight: bold;line-height: 108.0%;margin: 0.0pt 0.0pt 8.0pt 12.5pt;padding-left: 5.5pt;text-indent: 0.0pt;"span style="font-family: 'Century Gothic';font-size: 10.0pt;font-weight: bold;"Web Strategy Leadership and Cross-Functional Collaboration/spanul style="margin: 0.0pt;padding-left: 0.0pt;"li style="font-family: serif;font-size: 10.0pt;font-weight: normal;line-height: 108.0%;margin: 0.0pt 0.0pt 8.0pt 29.0pt;padding-left: 7.0pt;text-align: justify;text-indent: 0.0pt;"span style="font-family: 'Century Gothic';font-size: 10.0pt;"Instruct and coordinate with web development resources team in the India Development Center (IDC) to execute website adjustments to create and maintain a high-performing, user-centric experience that aligns with marketing, lead generation, and sales goals./span/lili style="font-family: serif;font-size: 10.0pt;line-height: 108.0%;margin: 0.0pt 0.0pt 8.0pt 29.0pt;padding-left: 7.0pt;text-align: justify;text-indent: 0.0pt;"span style="font-family: 'Century Gothic';font-size: 10.0pt;"Collaborate with brand, content, email marketing, product marketing, and customer-focused teams to ensure an integrated, impactful brand presence across channels./span/lili style="font-family: serif;font-size: 10.0pt;line-height: 108.0%;margin: 0.0pt 0.0pt 8.0pt 29.0pt;padding-left: 7.0pt;text-align: justify;text-indent: 0.0pt;"span style="font-family: 'Century Gothic';font-size: 10.0pt;"Work closely with IT to maintain Pardot-Salesforce integration and secure operations, ensuring seamless data flow, automated lead nurturing, and accurate reporting across systems./span/li/ul/lili style="font-family: 'Century Gothic';font-size: 10.0pt;font-weight: bold;line-height: 108.0%;margin: 0.0pt 0.0pt 8.0pt 12.5pt;padding-left: 5.5pt;text-indent: 0.0pt;"span style="font-family: 'Century Gothic';font-size: 10.0pt;font-weight: bold;"Optimize MarTech Operations for Lead Generation and Conversion to Elevate Bookings Impact/spanul style="margin: 0.0pt;padding-left: 0.0pt;"li style="font-family: serif;font-size: 10.0pt;font-weight: normal;line-height: 108.0%;margin: 0.0pt 0.0pt 8.0pt 29.0pt;padding-left: 7.0pt;text-align: justify;text-indent: 0.0pt;"span style="font-family: 'Century Gothic';font-size: 10.0pt;"Collaborate with marketing team to set measurable goals for web and digitally driven lead generation, accelerate Sales Accepted Opportunity (SAO) conversions and pipeline contributions, being mindful to stay aligned with broader company revenue objectives./span/lili style="font-family: serif;font-size: 10.0pt;line-height: 108.0%;margin: 0.0pt 0.0pt 8.0pt 29.0pt;padding-left: 7.0pt;text-align: justify;text-indent: 0.0pt;"span style="font-family: 'Century Gothic';font-size: 10.0pt;"Work with marketing program planners to ensure all web and digital initiatives directly impact pipeline, bookings and revenue goals./span/lili style="font-family: serif;font-size: 10.0pt;margin: 0.0pt 0.0pt 0.0pt 29.0pt;padding-left: 7.0pt;text-align: justify;text-indent: 0.0pt;"span style="font-family: 'Century Gothic';font-size: 10.0pt;"Utilize Pardot and SMBcrm automation in collaboration with program management to deliver ongoing prospect communications and nurture campaigns to ensure no lead goes un-nurtured./spanspan style="font-family: 'Century Gothic';font-size: 10.0pt;" /span/lili style="font-family: serif;font-size: 10.0pt;margin: 0.0pt 0.0pt 0.0pt 29.0pt;padding-left: 7.0pt;text-align: justify;text-indent: 0.0pt;"span style="font-family: 'Century Gothic';font-size: 10.0pt;"Oversee the integrity of the marketing database including ongoing data enrichment programs that increase the ability of marketing to segment and target prospects through a range of criteria./spanspan style="font-family: 'Century Gothic';font-size: 10.0pt;" /span/li/ul/li/olp style="margin: 0.0pt 0.0pt 0.0pt 54.0pt;text-align: justify;"span style="font-family: 'Century Gothic';font-size: 10.0pt;" /span/pul style="margin: 0.0pt;padding-left: 0.0pt;"li style="font-family: serif;font-size: 10.0pt;line-height: 108.0%;margin: 0.0pt 0.0pt 8.0pt 47.0pt;padding-left: 7.0pt;text-align: justify;text-indent: 0.0pt;"span style="font-family: 'Century Gothic';font-size: 10.0pt;"Partner with Brand and Growth Revenue Marketing leaders to prioritize and tailor web, HighSpot and other digital marketing tools to support account-based marketing (ABM) strategies, focusing on attracting New Logo accounts, creating New Site opportunities and further penetrating existing accounts with additional solutions./span/lili style="font-family: serif;font-size: 10.0pt;line-height: 108.0%;margin: 0.0pt 0.0pt 8.0pt 47.0pt;padding-left: 7.0pt;text-align: justify;text-indent: 0.0pt;"span style="font-family: 'Century Gothic';font-size: 10.0pt;"Optimize how Pardot, SMBcrm, SoPro, LinkedIn Sales Navigator, HighSpot and Salesforce platforms work together to enable data-driven, personalized engagement with prospects and customers./span/lili style="font-family: serif;font-size: 10.0pt;line-height: 108.0%;margin: 0.0pt 0.0pt 8.0pt 47.0pt;padding-left: 7.0pt;text-align: justify;text-indent: 0.0pt;"span style="font-family: 'Century Gothic';font-size: 10.0pt;"Design workflows within Pardot, SMBcrm, SoPro, LinkedIn and Salesforce to track visitor-to-converted-lead journeys, optimizing intent data, engagement scores, and pipeline progression, ensuring visibility across marketing and sales teams./span/lili style="font-family: serif;font-size: 10.0pt;line-height: 108.0%;margin: 0.0pt 0.0pt 8.0pt 47.0pt;padding-left: 7.0pt;text-align: justify;text-indent: 0.0pt;"span style="font-family: 'Century Gothic';font-size: 10.0pt;"Utilize reporting capabilities across systems and tools to create predictive lead scoring and monitor campaign effectiveness and ROI, sharing insights with marketing team members to refine approaches and improve bookings and revenue impact./span/li/ulp style="font-size: 10.0pt;line-height: 108.0%;margin: 0.0pt 0.0pt 8.0pt;"/pol style="margin: 0.0pt;padding-left: 0.0pt;"li style="font-family: 'Century Gothic';font-size: 10.0pt;font-weight: bold;line-height: 108.0%;margin: 0.0pt 0.0pt 8.0pt 12.5pt;padding-left: 5.5pt;text-indent: 0.0pt;"span style="font-family: 'Century Gothic';font-size: 10.0pt;font-weight: bold;"Lead Generation Conversion Optimization/spanul style="margin: 0.0pt;padding-left: 0.0pt;"li style="font-family: serif;font-size: 10.0pt;font-weight: normal;line-height: 108.0%;margin: 0.0pt 0.0pt 8.0pt 29.0pt;padding-left: 7.0pt;text-align: justify;text-indent: 0.0pt;"span style="font-family: 'Century Gothic';font-size: 10.0pt;"Partner with the lead generation team to create and implement web strategies that drive demand generation, attract qualified leads, and improve lead-to-customer conversion rates./span/lili style="font-family: serif;font-size: 10.0pt;line-height: 108.0%;margin: 0.0pt 0.0pt 8.0pt 29.0pt;padding-left: 7.0pt;text-align: justify;text-indent: 0.0pt;"span style="font-family: 'Century Gothic';font-size: 10.0pt;"Develop and optimize high-conversion landing pages, CTAs, and forms, aligning these with targeted campaigns and revenue objectives./span/lili style="font-family: serif;font-size: 10.0pt;line-height: 108.0%;margin: 0.0pt 0.0pt 8.0pt 29.0pt;padding-left: 7.0pt;text-align: justify;text-indent: 0.0pt;"span style="font-family: 'Century Gothic';font-size: 10.0pt;"Integrate web components with all of our marketing automation platforms for seamless lead capture, nurturing, and handoff to Salesforce, ensuring a streamlined lead flow into the sales pipeline./span/lili style="font-family: serif;font-size: 10.0pt;line-height: 108.0%;margin: 0.0pt 0.0pt 8.0pt 29.0pt;padding-left: 7.0pt;text-align: justify;text-indent: 0.0pt;"span style="font-family: 'Century Gothic';font-size: 10.0pt;"Define, monitor and report on lead generation KPIs, identifying opportunities for optimization through continuous testing and data analysis./span/lili style="font-family: serif;font-size: 10.0pt;line-height: 108.0%;margin: 0.0pt 0.0pt 8.0pt 29.0pt;padding-left: 7.0pt;text-align: justify;text-indent: 0.0pt;"span style="font-family: 'Century Gothic';font-size: 10.0pt;font-weight: normal;"Assess 3/spanspan style="font-family: 'Century Gothic';font-size: 6.67pt;font-weight: normal;vertical-align: super;"rd/spanspan style="font-family: 'Century Gothic';font-size: 10.0pt;font-weight: normal;" party systems and tools to help further optimize the web visitor experience and accelerate lead conversion through third party tools such as web chat bots and Hover /spanspan style="font-family: 'Century Gothic';font-size: 10.0pt;font-weight: normal;"video./span/li/ul/lili style="font-family: 'Century Gothic';font-size: 10.0pt;font-weight: bold;line-height: 108.0%;margin: 0.0pt 0.0pt 8.0pt 12.5pt;padding-left: 5.5pt;text-indent: 0.0pt;"span style="font-family: 'Century Gothic';font-size: 10.0pt;font-weight: bold;"SEO, SEM, and Search Strategy/spanul style="margin: 0.0pt;padding-left: 0.0pt;"li style="font-family: serif;font-size: 10.0pt;font-weight: normal;line-height: 108.0%;margin: 0.0pt 0.0pt 8.0pt 29.0pt;padding-left: 7.0pt;text-align: justify;text-indent: 0.0pt;"span style="font-family: 'Century Gothic';font-size: 10.0pt;"Lead SEO strategies to improve Agilysys’s visibility, drive organic traffic, and enhance discoverability./span/lili style="font-family: serif;font-size: 10.0pt;line-height: 108.0%;margin: 0.0pt 0.0pt 8.0pt 29.0pt;padding-left: 7.0pt;text-align: justify;text-indent: 0.0pt;"span style="font-family: 'Century Gothic';font-size: 10.0pt;"Oversee SEM efforts in alignment with web content and audience targeting to improve paid campaign performance, traffic and engagement./span/lili style="font-family: serif;font-size: 10.0pt;line-height: 108.0%;margin: 0.0pt 0.0pt 8.0pt 29.0pt;padding-left: 7.0pt;text-align: justify;text-indent: 0.0pt;"span style="font-family: 'Century Gothic';font-size: 10.0pt;"Collaborate with content, PR and social media teams to create unified search strategies that support business goals and amplify web performance across digital channels./span/li/ul/lili style="font-family: 'Century Gothic';font-size: 10.0pt;font-weight: bold;line-height: 108.0%;margin: 0.0pt 0.0pt 8.0pt 12.5pt;padding-left: 5.5pt;text-indent: 0.0pt;"span style="font-family: 'Century Gothic';font-size: 10.0pt;font-weight: bold;"Social Media Integration and Digital Experience/spanul style="margin: 0.0pt;padding-left: 0.0pt;"li style="font-family: serif;font-size: 10.0pt;font-weight: normal;line-height: 108.0%;margin: 0.0pt 0.0pt 8.0pt 29.0pt;padding-left: 7.0pt;text-align: justify;text-indent: 0.0pt;"span style="font-family: 'Century Gothic';font-size: 10.0pt;"Partner with the social media team to ensure web content is aligned with social campaigns, creating a consistent cross-platform experience that enhances audience engagement and drives traffic./span/lili style="font-family: serif;font-size: 10.0pt;line-height: 108.0%;margin: 0.0pt 0.0pt 8.0pt 29.0pt;padding-left: 7.0pt;text-align: justify;text-indent: 0.0pt;"span style="font-family: 'Century Gothic';font-size: 10.0pt;"Integrate social media insights into the web strategy to optimize content reach, social traffic, and user engagement metrics./span/lili style="font-family: serif;font-size: 10.0pt;line-height: 108.0%;margin: 0.0pt 0.0pt 8.0pt 29.0pt;padding-left: 7.0pt;text-align: justify;text-indent: 0.0pt;"span style="font-family: 'Century Gothic';font-size: 10.0pt;"Utilize analytics to understand cross-channel behaviors and create actionable insights for improving social and web synergies./span/li/ul/lili style="font-family: 'Century Gothic';font-size: 10.0pt;font-weight: bold;line-height: 108.0%;margin: 0.0pt 0.0pt 8.0pt 12.5pt;padding-left: 5.5pt;text-indent: 0.0pt;"span style="font-family: 'Century Gothic';font-size: 10.0pt;font-weight: bold;"Continuous Optimization and Performance Analysis/spanul style="margin: 0.0pt;padding-left: 0.0pt;"li style="font-family: serif;font-size: 10.0pt;font-weight: normal;line-height: 108.0%;margin: 0.0pt 0.0pt 8.0pt 29.0pt;padding-left: 7.0pt;text-align: justify;text-indent: 0.0pt;"span style="font-family: 'Century Gothic';font-size: 10.0pt;"Provide real-time dashboards and insights through Pardot, SMBcrm, SoPro, LinkedIn Sales Navigator, HighSpot and Salesforce and analytics platforms to monitor web and lead generation KPIs, conversion rates and buyer journeys, and recommend adjustments to improve performance./span/lili style="font-family: serif;font-size: 10.0pt;line-height: 108.0%;margin: 0.0pt 0.0pt 8.0pt 29.0pt;padding-left: 7.0pt;text-align: justify;text-indent: 0.0pt;"span style="font-family: 'Century Gothic';font-size: 10.0pt;"Utilize data from marketing systems and tools as well as Salesforce to track lead-to-sale conversion metrics, enabling data-backed decisions that improve sales pipeline efficiency and marketing ROI./span/lili style="font-family: serif;font-size: 10.0pt;line-height: 108.0%;margin: 0.0pt 0.0pt 8.0pt 29.0pt;padding-left: 7.0pt;text-align: justify;text-indent: 0.0pt;"span style="font-family: 'Century Gothic';font-size: 10.0pt;"Champion the adoption of advanced analytics techniques, such as A/B testing and multivariate testing, to continuously optimize user experience, conversions and lead flow./span/lili style="font-family: serif;font-size: 10.0pt;line-height: 108.0%;margin: 0.0pt 0.0pt 8.0pt 29.0pt;padding-left: 7.0pt;text-align: justify;text-indent: 0.0pt;"span style="font-family: 'Century Gothic';font-size: 10.0pt;"Establish a culture of continuous improvement and accountability by regularly analyzing performance metrics, running A/B tests, and identifying areas for optimization./span/lili style="font-family: serif;font-size: 10.0pt;line-height: 108.0%;margin: 0.0pt 0.0pt 8.0pt 29.0pt;padding-left: 7.0pt;text-align: justify;text-indent: 0.0pt;"span style="font-family: 'Century Gothic';font-size: 10.0pt;"Lead the adoption of advanced analytics, such as multi-touch attribution and customer lifetime value (CLV) analysis to understand the full impact of web-driven leads on sales opportunities and bookings./span/li/ul/li/olol style="margin: 0.0pt;padding-left: 0.0pt;"li style="font-family: 'Century Gothic';font-size: 10.0pt;font-weight: bold;line-height: 108.0%;margin: 0.0pt 0.0pt 8.0pt 30.5pt;padding-left: 5.5pt;text-indent: 0.0pt;"span style="font-family: 'Century Gothic';font-size: 10.0pt;font-weight: bold;"Other Duties as Required/spanspan style="font-family: 'Century Gothic';font-size: 10.0pt;font-weight: normal;" /span/li/olp style="margin: 0.0pt;"span style="color: rgb(127,188,66);font-family: 'Century Gothic';font-size: 10.0pt;" /span/pp style="margin: 0.0pt;"span style="background-color: rgb(255,255,255);color: rgb(127,188,66);font-family: 'Century Gothic';font-size: 10.0pt;font-weight: bold;"What We're Looking For/spanspan style="color: rgb(127,188,66);font-family: 'Century Gothic';font-size: 10.0pt;" /span/pp style="margin: 0.0pt;"span style="color: rgb(127,188,66);font-family: 'Century Gothic';font-size: 10.0pt;" /span/pp style="background-color: rgb(255,255,255);font-size: 10.0pt;line-height: 150.0%;margin: 0.0pt;"span style="font-family: 'Century Gothic';font-size: 10.0pt;font-weight: bold;"Key /spanspan style="font-family: 'Century Gothic';font-size: 10.0pt;font-weight: bold;"Attributes/span/pp style="background-color: rgb(255,255,255);font-size: 10.0pt;line-height: 150.0%;margin: 0.0pt;"span style="font-family: 'Century Gothic';font-size: 10.0pt;" /span/pul style="margin: 0.0pt;padding-left: 0.0pt;"li style="font-family: serif;font-size: 10.0pt;line-height: 108.0%;margin: 0.0pt 0.0pt 8.0pt 11.0pt;padding-left: 7.0pt;text-align: justify;text-indent: 0.0pt;"span style="font-family: 'Century Gothic';font-size: 10.0pt;font-weight: bold;"MarTech and /spanspan style="font-family: 'Century Gothic';font-size: 10.0pt;font-weight: bold;"Web/spanspan style="font-family: 'Century Gothic';font-size: 10.0pt;font-weight: bold;"T/spanspan style="font-family: 'Century Gothic';font-size: 10.0pt;font-weight: bold;"ech/spanspan style="font-family: 'Century Gothic';font-size: 10.0pt;font-weight: bold;" Fluency /spanspan style="font-family: 'Century Gothic';font-size: 10.0pt;font-weight: bold;"with/spanspan style="font-family: 'Century Gothic';font-size: 10.0pt;font-weight: bold;" The Ability to Translate Data-Driven Findings Into Marketing Improvements:/spanspan style="font-family: 'Century Gothic';font-size: 10.0pt;" Capable of translating data insights into strategic and tactical marketing actions that deliver continuous improvement./span/lili style="font-family: serif;font-size: 10.0pt;line-height: 108.0%;margin: 0.0pt 0.0pt 8.0pt 11.0pt;padding-left: 7.0pt;text-align: justify;text-indent: 0.0pt;"span style="font-family: 'Century Gothic';font-size: 10.0pt;font-weight: bold;"Collaborative Leader:/spanspan style="font-family: 'Century Gothic';font-size: 10.0pt;" Skilled at building strong partnerships with marketing team members, product management, sales, India Development Center website developers, and Agilysys IT and security leaders to ensure content integrity /spanspan style="font-family: 'Century Gothic';font-size: 10.0pt;"and IT/spanspan style="font-family: 'Century Gothic';font-size: 10.0pt;"-integrity and security of WebTech and MarTech platforms and the effective and efficient execution of data-driven continuous improvement actions on the website and across marketing lead generation tools./span/lili style="font-family: serif;font-size: 10.0pt;line-height: 108.0%;margin: 0.0pt 0.0pt 8.0pt 11.0pt;padding-left: 7.0pt;text-align: justify;text-indent: 0.0pt;"span style="font-family: 'Century Gothic';font-size: 10.0pt;font-weight: bold;"Results-Focused:/spanspan style="font-family: 'Century Gothic';font-size: 10.0pt;" Consistently delivers measurable outcomes that support Agilysys’s brand, growth and revenue goals./span/li/ulp style="background-color: rgb(255,255,255);font-size: 10.0pt;line-height: 150.0%;margin: 0.0pt;"span style="font-family: 'Century Gothic';font-size: 10.0pt;" /span/pp style="background-color: rgb(255,255,255);font-size: 10.0pt;line-height: 150.0%;margin: 0.0pt;"span style="font-family: 'Century Gothic';font-size: 10.0pt;font-weight: bold;"Experience/spanbr /span style="font-family: 'Century Gothic';font-size: 10.0pt;font-weight: bold;" /span/pul style="margin: 0.0pt;padding-left: 0.0pt;"li style="font-family: serif;font-size: 10.0pt;line-height: 108.0%;margin: 0.0pt 0.0pt 0.0pt 11.0pt;padding-left: 7.0pt;text-indent: 0.0pt;"span style="font-family: 'Century Gothic';font-size: 10.0pt;"8+ years shaping Website and MarTech Operations for global multi-solution business-to-business enterprise software companies driving accelerated growth and account penetration./span/li/ulp style="font-size: 10.0pt;line-height: 108.0%;margin: 0.0pt 0.0pt 0.0pt 18.0pt;"span style="font-family: 'Century Gothic';font-size: 10.0pt;" /span/pul style="margin: 0.0pt;padding-left: 0.0pt;"li style="font-family: serif;font-size: 10.0pt;line-height: 108.0%;margin: 0.0pt 0.0pt 0.0pt 11.0pt;padding-left: 7.0pt;text-indent: 0.0pt;"span style="font-family: 'Century Gothic';font-size: 10.0pt;"Proven ability to work effectively with cross-functional teams to optimize digital content and processes to optimize initiatives that effectively attract new customers and strengthen penetration in existing customer accounts./span/li/ulp style="font-size: 10.0pt;line-height: 108.0%;margin: 0.0pt 0.0pt 0.0pt 18.0pt;"span style="font-family: 'Century Gothic';font-size: 10.0pt;" /span/pul style="margin: 0.0pt;padding-left: 0.0pt;"li style="font-family: serif;font-size: 10.0pt;line-height: 108.0%;margin: 0.0pt 0.0pt 0.0pt 11.0pt;padding-left: 7.0pt;text-indent: 0.0pt;"span style="font-family: 'Century Gothic';font-size: 10.0pt;"Proven ability to collaboratively manage India-based development resources to achieve optimal website and MarTech effectiveness./span/li/ulp style="font-size: 10.0pt;line-height: 108.0%;margin: 0.0pt 0.0pt 0.0pt 18.0pt;"span style="font-family: 'Century Gothic';font-size: 10.0pt;" /span/pul style="margin: 0.0pt;padding-left: 0.0pt;"li style="font-family: serif;font-size: 10.0pt;line-height: 108.0%;margin: 0.0pt 0.0pt 0.0pt 11.0pt;padding-left: 7.0pt;text-indent: 0.0pt;"span style="font-family: 'Century Gothic';font-size: 10.0pt;"Proven content management skills./span/li/ulp style="font-size: 10.0pt;line-height: 108.0%;margin: 0.0pt 0.0pt 0.0pt 18.0pt;"span style="font-family: 'Century Gothic';font-size: 10.0pt;" /span/pul style="margin: 0.0pt;padding-left: 0.0pt;"li style="font-family: serif;font-size: 10.0pt;line-height: 108.0%;margin: 0.0pt 0.0pt 8.0pt 11.0pt;padding-left: 7.0pt;text-indent: 0.0pt;"span style="font-family: 'Century Gothic';font-size: 10.0pt;"Ability to directly interact with content management systems to improve performance./span/li/ulp style="background-color: rgb(255,255,255);font-size: 10.0pt;line-height: 150.0%;margin: 0.0pt;"span style="font-family: 'Century Gothic';font-size: 10.0pt;" /span/pdivp style="font-size: 8.0pt;line-height: 108.0%;margin: 0.0pt 0.0pt 8.0pt;"span style="font-family: 'Century Gothic';font-size: 8.0pt;font-weight: bold;"Manager/spanspan style="font-family: 'Century Gothic';font-size: 8.0pt;font-weight: bold;", Web/spanspan style="font-family: 'Century Gothic';font-size: 8.0pt;font-weight: bold;" Master/spanspan style="font-family: 'Century Gothic';font-size: 8.0pt;font-weight: bold;" – Agilysys USA - /spanspan style="font-family: 'Century Gothic';font-size: 8.0pt;font-weight: bold;"J/spanspan style="font-family: 'Century Gothic';font-size: 8.0pt;font-weight: bold;"D – November 2024/spanspan style="font-family: 'Century Gothic';font-size: 8.0pt;font-weight: bold;" /spanspan style="width: 4.03pt;text-indent: 0.0pt;display: inline-block;"/spanspan style="width: 36.0pt;text-indent: 0.0pt;display: inline-block;"/spanspan style="width: 36.0pt;text-indent: 0.0pt;display: inline-block;"/spanspan style="width: 36.0pt;text-indent: 0.0pt;display: inline-block;"/spanspan style="width: 36.0pt;text-indent: 0.0pt;display: inline-block;"/spanspan style="width: 36.0pt;text-indent: 0.0pt;display: inline-block;"/spanspan style="font-family: 'Century Gothic';font-size: 8.0pt;font-weight: bold;"Page /spanspanspan style="font-family: 'Century Gothic';font-size: 8.0pt;font-weight: bold;"1/span/spanspan style="font-family: 'Century Gothic';font-size: 8.0pt;font-weight: bold;" of /spanspan style="font-family: 'Century Gothic';font-size: 8.0pt;font-weight: bold;"2/span/p/div
