The Role:
Wpromote is seeking a seasoned Senior Director of Sales Enablement and Revenue Operations who will play a pivotal role in helping Wpromote’s go-to-market organization achieve the company’s growth targets. This person will drive strategy and operational excellence within our go-to-market functions—Sales, Marketing, and Client Services—and champion the effectiveness and efficiency of our revenue generation processes. You will report into our Chief of Staff and will be responsible for ensuring that our go-to-market teams have the data, tools, processes, and resources they need to accomplish key business outcomes and maximize revenue growth.
At Wpromote, we believe that great work is only possible with great people. Our goal is to build a better, more inclusive work environment and support our people at every stage of their careers by prioritizing a strong work-life balance through our policies and benefits listed below. As a Best Place to Work according to both Ad Age and Glassdoor and Adweek’s Fastest Growing Digital Agency, we are moving fast to expand our teams and bring new experts into the fold to keep pushing the boundaries of what’s possible in marketing.
We offer:
-Remote-first culture
-Half-day Fridays year-round
-Unlimited PTO
-Extended Holiday break (Winter)
-Flexible schedules
-Work from anywhere options*
-100% paid parental leave
-401(k) matching
-Medical, Dental, Vision, Life, Pet Insurance
-Sponsored life insurance
-Short Term Disability insurance and additional voluntary insurance
-Annual Class Pass Credits and more!
The anticipated annual salary for this role will range from $140,000 - $180,000, based on a variety of factors unique to each candidate, including skill set, years and depth of experience, education and certifications, competitive benchmarks, scope of responsibility, market dynamics, geographic location, and the respective state’s salary threshold for exempt employees. At Wpromote, pay ranges are subject to change and are based on specific market medians for similar jobs according to third-party salary benchmark surveys. Individual pay within that range can vary due to skills, experience, and available budget. The total compensation package for this role will include benefits (listed above).
*This position may be performed remotely in most states within the US, with some exclusions
**While this position is remote-friendly, preference will be given to candidates based in Los Angeles and Chicago
***This position is not eligible for immigration sponsorship
Important Notice: Beware of Job Scams
Wpromote recruiting communications will only be sent through our official channels via
wpromote.com email addresses. If you see a posting elsewhere that is not reflected on
Wpromote.com/careers, it may be a fraudulent posting. We do not require payment or fees during the hiring process nor do we request sensitive information, such as Social Security numbers or payment details. Please safeguard yourself against possible scams and contact us if you encounter any suspicious activity.
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You Will Be
- Implementing and maintaining CRM systems (e.g., Salesforce) to track sales performance and pipeline
- Managing sales processes and optimizing sales strategies to maximize revenue
- The point of contact for internal clients regarding revenue-related inquiries
- Ensuring internal client satisfaction through effective revenue management and performance reporting
- Implementing best practices to enhance operational efficiency and scalability
- Identifying opportunities for process improvement within revenue operations and across the agency
- Generating regular reports on revenue performance, profitability, and campaign effectiveness
- Collaborating with sales teams to streamline processes and improve efficiency
- Participating and developing the Growth Idea Organizer (GIO) approach and reporting on the process
- Partnering with finance on successful monthly Agency Sales department commission management
- Managing sales and client service prioritization and coordination for Sales support of same-store growth initiatives
- Conducting bi-weekly check-ins on growth opportunities and forecasting
- Developing and maintaining a Growth Dashboard for same-store growth opportunities
- Reporting on weekly Agency Sales activity
- Partnering with Head of Sales to facilitate communication and foster collaboration between departments to improve client retention and satisfaction while helping to increase close won for new business opportunities
- Collaborating closely with marketing, creative, and client service teams to align revenue goals with overall agency objectives
- Continuously evaluating and refining revenue operations workflows in collaboration with the Head of Sales and the Marketing Team
- Partnering with the Head of Sales and Legal Team, to ensure compliance with industry regulations and client contractual obligations
- Mitigating risks related to revenue operations through effective controls and processes
- Staying updated on industry trends and technological advancements in advertising and marketing
You Must Have
- A minimum of 8 years of relevant experience in sales enablement, sales operations, or revenue operations, with a preference for high-growth environments
- Experience with revenue modeling and scenario planning
- Proficiency in forecasting revenue pipeline accurately via Salesforce based on historical data and current trends
- Analytical skills to identify potential revenue opportunities and risks
- Strong working knowledge of financial metrics and KPIs relevant to advertising and marketing services
- Ability to interpret data to provide actionable insights and recommendations
- Technology Proficiency: Proficiency in CRM and marketing automation platforms (e.g., Salesforce, Pardot, HubSpot) business intelligence platforms (e.g. Insight Squared, Looker) and enablement platforms (e.g. Gong.io, Demandbase, Apollo)
- Familiarity with advertising technologies (ad servers, DSPs, etc.) and performance marketing tools
- The capability to leverage technology to optimize campaign performance and revenue generation across the agency's current technology platforms
- Ability to influence stakeholders across the organization and lead cross-functional collaboration
- Budget management skills to allocate resources effectively and control costs
- Experience in financial reporting and analysis to support decision-making
Nice to Have:
- Leadership experience, including managing and developing a team of revenue operations and enablement professionals
- Previous advertising agency and advertising technology experience is an added benefit
Wpromote is committed to bringing together individuals from different backgrounds and perspectives, providing employees with a safe and welcoming environment free of discrimination and harassment. We strive to create a diverse & inclusive environment where everyone can thrive, feel a sense of belonging, and do impactful work together. As an equal opportunity employer, we prohibit any unlawful discrimination against a job applicant on the basis of their race, color, religion, gender, gender identity, gender expression, sexual orientation, national origin, family or parental status, disability*, age, veteran status, or any other status protected by the laws or regulations in the locations where we operate. We respect the laws enforced by the EEOC and are dedicated to going above and beyond in fostering diversity across our workplace.
Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and certain state or local laws. A reasonable accommodation is a change in the way things are normally done which will ensure an equal employment opportunity without imposing undue hardship on Wpromote.
This employer participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S. If E-Verify cannot confirm that you are authorized to work, this employer is required to give you written instructions and an opportunity to contact Department of Homeland Security (DHS) or Social Security Administration (SSA) so you can begin to resolve the issue before the employer can take any action against you, including terminating your employment. Employers can only use E-Verify once you have accepted a job offer and completed the Form I-9. For more information on E Verify, or if you believe that your employer has violated its E-Verify responsibilities, please contact DHS.
