About the Team
Excited about driving 10X to 100X growth? If yes, then you could be the next Senior Growth Manager of our team. We are the Acquisition & Activation team of Meesho’ Growth unit.
We strive to attract and retain new users to Meesho. We pay special attention to our downloads and activations (placing 1st order) on Meesho, because these indicate the success of our solutions.
We also have a key role in maintaining Meesho’s high position on the Google India Play Store.
We are a group of specialists and generalists who work collaboratively with Product, Analytics, Creative and Tech teams.
Our shared objective is to drive structured growth for Meesho through marketing channels and converting users through on-app and off-app measures (installs to placing 1st order).
And even though most of us started working together in a remote setup, we share a tight bond, have each other’s back and party hard whenever we meet :)
About the Role
This role will work closely with the lead for SEO at Meesho, in driving excellence in our SEO efforts. The role will be part of the overall performance marketing team within User Growth. We are looking for someone who is a quick learner and self starter to drive our SEO led growth. This role will also have interface with our internal product, tech and analytics teams to drive problem discovery and solutioning to optimise our web pages.
What you will do
- Write engaging content for web pages to influence SEO rankingsDevelop and implement comprehensive SEO strategies to improve Meesho's search visibility and organic traffic acquisition.
- Conduct in-depth keyword research and analysis to identify high-value target audiences and search terms.
- Optimize website content and technical aspects to ensure strong search engine performance.
- Stay up-to-date on the latest SEO trends and best practices, recommending and implementing new strategies to maintain a competitive edge.
- Collaborate with cross-functional teams (Digital Intelligence, Digital Transformation, Account Management) to identify and capitalize on SEO opportunities across Meesho.
- Analyze website traffic data using tools like Google Analytics and Search Console to measure SEO performance and identify areas for improvement.
- Contribute to the SEO knowledge base by mentoring and training new team members.
What you will need
