Senior Account Executive - Technology

Senior Account Executive, B2B Technology – Burson

**Please note this is a 6-month FTC**

ABOUT BURSON
Burson is the global communications leader built to create value for clients through reputation. With highly specialised teams, industry-leading technologies and breakthrough creative, we help brands and businesses redefine reputation as a competitive advantage so they can lead today and into the future. Burson operates under WPP (NYSE: WPP), the creative transformation company. Learn more at www.bursonglobal.com.   

OUR TEAM

This role offers the opportunity to develop under the guidance of some of the best in the industry and gain first-hand experience working on high-profile international brands. The experience of the 25+ team enables us to deliver integrated communications, from corporate, B2B and consumer communications, to digital & social, influencers, analyst relations, content marketing and public affairs. We understand technology ecosystems, consumer and business audiences, and the power of the influencer.

Having a passion for technology is essential for this role as you will be working with several of the world’s leading technology brands. We believe that technology has the power to enhance human experience and performance as we enter a new era of intelligence. Whether it’s the latest enterprise software or the hottest consumer device, as we progress into a new era defined by the advancements in AI, it’s crucial we continue to tell human-first stories.

THE ROLE & RESPONSIBILITIES

The team is looking to recruit a Senior Account Executive to work with some of its leading global technology brands. The role involves working on media relations, network coordination and account management to reach primarily B2B audiences. Key responsibilities include:

• Leading on day-to-day media liaison, developing solid media relationships and managing pro-active and reactive media requests
• Developing press materials, from press releases and blogs, to Q&As and briefing documents, with a high level of attention to detail
• Managing junior client relationships, developing a strong rapport with your day-to-day contact
• Overseeing the creation of coverage and activity reports for clients 
• Managing press briefings, conferences and similar events for clients
• Attending and contributing ideas in internal brainstorms
• Monitoring and keeping abreast of relevant industry news in order to build an understanding of industry trends, competitive landscape and how they impact clients

DESIRED ATTRIBUTES

• A positive and proactive attitude to seeking out opportunities to add value to clients and teams
• Ability to take ownership of tasks, working proactively and demonstrating initiative to support the wider team in driving projects forward
• A fan of technology with an understanding of the technology market, who is excited by its future within society and business
• A media hound and storyteller who loves to craft compelling pitches and knows how to sell them to business, trade and national media
• Organisational skills and the ability to tightly manage relationships with international Burson offices
• Attention to detail and an appreciation of time management

OUR LONDON OFFICE
Burson employs over 450 people in the UK, and our stunning Southwark offices run over two floors as part of the larger WPP Campus, Rose Court. We have access to a beautiful roof terrace with panoramic views across London and a bar/restaurant area, which is a great spot for client meetings and socialising with the wider agency and other WPP OpCo’s. 

DE&I
At Burson, diversity, equity and inclusion are not just values; they are strategic imperatives that fuel our future in an industry built on the art of understanding, connecting, and developing relationships. We believe that a diverse workforce is essential for inspiring bold ideas, fostering constructive dialogue and cultivating meaningful experiences that drive innovation and creativity. It also enables our agency to thrive and deliver brilliant work.  For more information, visit www.bursonglobal.com.  

APPLICATION SUBMISSION STATEMENT

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Recruitment Privacy Notice: https://www.bursonglobal.com/p/california-recruitment-privacy-notice

KEY BURSON BENEFITS

• 25 days holiday per year. After 3 years continuous service the entitlement will rise by 1 day per year up to a maximum of 30 days after 7 years
• Your birthday off
• Flexible Public Holidays – you can swap public holidays for days of personal significance.
• Group life assurance scheme (4x basic salary).
• Discounted holiday travel insurance
• Discounted dental insurance
• Help@Hand
• Full access to Headspace app
• Westfield Health Cash Plan
• Benefits Portal - Employee benefits portal provided by TelusHealth
• Dexters Property Rental Assistance
• Matched pension contributions
• Interest free season ticket loan
• Comprehensive private medical care
• Cycle to work scheme
• Recruitment bounty
• Enhanced maternity & paternity schemes (after one years’ service).
• Key milestone anniversary award
• Sabbatical leave (varying leave after 3 years’ service)
• Career break (up to 12 months after 5 years’ service)
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