Search Engine Optimization (SEO) Specialist

Responsibilities

  • Implementing and developing SEO strategies that will lead to keyword ranking and web traffic
  • Researching the competitors, both on-site and off-site
  • Optimizing content regularly on the website
  • Developing and implementing link-building strategies & collaborating with multiple teams
  • Proposing changes in the website content
  • Staying up to date with the latest Google Algorithm changes

Requirements

  • Good knowledge of backlink analysis & demonstrate excellent keyword research techniques
  • Excellent understanding and experience with website analytics tools like Ahrefs, Moz, Google Analytics, Keyword Planner, Google Trends, etc.
  • Good verbal & written communication skills & a keen eye for details
  • Should be hands-on with SEO tools & planning methods, should be able to communicate with clients & share ideas, and have the ability to train other team members with SEO tools & strategies
  • Great communication skills
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