Missions
- Drive streams of an artist across his full catalogue, audio or video
- Accelerate artists’ audience development to create a flywheel effect
You will do this through performing these to the highest of standards and effectiveness:
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Data analysis: analyse audience, sales, and performances history
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Strategy: build creative & profitable marketing plan to develop project successfully
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Execution: execute marketing plan; handle day to day relationship with artist, management, and partners; manage audio & video distribution (and coordinate physical, if any)
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Coordination: coordinates project with all teams internal and external (editorial & marketing partnerships, AS support, digital marketing, branding, etc)
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Budget & Finance: manage marketing budget and P&L for each projec
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Reporting & Performances: deliver sales and marketing reports to all teams
- Excellent relationships, artist friendly
- Very digital friendly: focus on online audience development and digital content strategy
- Ability to build creative and innovative artist development campaigns
- Data driven; ability to analyse and use data to optimize development
- Structured, organized, ability to follow process and monitor budgets
- Motivated to work with a fast moving and rapidly developing roster
- Capable of juggling various projects at the same time
