Program Manager (Go-to-Market Team)

Introduction to Demandbase: 

Demandbase helps B2B companies hit their revenue goals using fewer resources. How? By using the power of AI to identify and engage the accounts and buying groups most likely to purchase. Our account-based technology unites sales and marketing teams around insights that you can understand and facilitates quick actions across systems and channels to deliver big wins. It’s flexible, scalable ABM built for you.

As a company, we prioritize both the advancement of careers and the development of world-class technology. We invest heavily in people, our culture, and the communities around us. We have offices strategically located in San Francisco and New York in the US, and Hyderabad, in India and we embrace a hybrid work model in these regions. Outside of these areas we offer a remote work option and boast a significant presence in Austin, TX, Atlanta, GA, and London, UK. Continuously lauded as a great place to work, we are Great Place to Work Certified, and have earned distinctions such as "Fortune's Best Workplaces in the Bay Area,"Best Workplaces in Technology," "Best Workplaces for Millennials," and "Best Workplaces for Parents"!

We're committed to attracting, developing, retaining, and promoting a diverse workforce. By ensuring that every Demandbase employee is able to bring a diversity of talents to work, we're increasingly capable of achieving our mission to transform the way B2B companies go to market. We encourage people from historically underrepresented backgrounds and all walks of life to apply. Come grow with us at Demandbase!

About the Role: 

We are seeking an experienced and results-driven Go-To-Market Program Manager to join our Revenue Operations team. In this role, you will work cross-functionally with Sales, Marketing, Product, and Customer Success teams to manage, optimize, and scale our Go-To-Market (GTM) initiatives. You will play a critical role in aligning teams, resources, and activities to ensure the successful execution of strategic programs that drive revenue growth and improve operational efficiency.

You bring with you a history of driving Program Management adoption within an organization.  You know what great looks like and know how to drive change within an organization to push them to best practices.

The base compensation range for this position, not including the company bonus, is: $165,000 - $200,000

What you'll be doing:

• Program Management: Lead and manage a variety of GTM programs, ensuring alignment with strategic business objectives and timelines.
• Cross-Functional Collaboration: Work closely with Sales, Marketing, Product, and Customer Success teams to ensure seamless execution of GTM initiatives, with a focus on optimizing the entire customer lifecycle.
• Revenue Enablement: Partner with revenue enablement and operations teams to ensure GTM strategies are executed consistently and are well-supported by tools, data, and insights.
• Project Execution: Manage the end-to-end execution of high-impact initiatives, including campaign launches, product rollouts, and market expansions.
• Performance Tracking: Establish KPIs and partner with RevOps to build metrics to measure the success of GTM initiatives, providing regular updates and actionable insights to leadership.
• Change Management: Drive adoption of new processes, tools, and practices within the sales, marketing, and customer success organizations, ensuring a smooth transition.
• Stakeholder Management: Communicate project status, risks, and opportunities to key stakeholders across the organization, ensuring visibility and alignment.

What we're looking for:

• Experience: 10+ years of experience in program management, revenue operations, or a related role within a high-growth technology company. Experience working with Sales, Marketing, and Customer Success teams is a must.
• Project Management: Proven track record of managing complex, multi-disciplinary projects with cross-functional teams.
• Strategic Thinking: Ability to think strategically while managing execution and delivering results.
• Data-Driven: Strong analytical skills with experience in developing metrics, tracking progress, and making data-driven decisions.
• Communication: Excellent communication and presentation skills with the ability to influence stakeholders at all levels.
• Tools: Familiarity project management tools (e.g., Asana, Jira).
• Problem Solving: A proactive problem-solver with the ability to navigate ambiguity and drive projects forward in a fast-paced environment.
• Collaboration: Strong team player with a track record of driving results through collaboration and teamwork.

Benefits:

Our benefits include options for up to 100% paid Medical and Vision premiums for employees, a flexible PTO policy, no internal meetings Fridays, as well as access to Modern Health and other mental wellness resources. Additionally, we offer eight paid holidays and two additional week-long breaks when all Demandbase employees in the US take time off simultaneously (the week of July 4th and the week of Thanksgiving). We also provide 401(k), short-term/long-term disability, life insurance, and other great benefits.

Our Commitment to Diversity, Equity, and Inclusion at Demandbase:

At Demandbase, we believe in creating a workplace culture that values and celebrates diversity in all its forms. We recognize that everyone brings unique experiences, perspectives, and identities to the table, and we are committed to building a community where everyone feels valued, respected, and supported. Discrimination of any kind is not tolerated, and we strive to ensure that every individual has an equal opportunity to succeed and grow, regardless of their gender identity, sexual orientation, disability, race, ethnicity, background, marital status, genetic information, education level, veteran status, national origin, or any other protected status. We do not automatically disqualify applicants with criminal records and will consider each applicant on a case-by-case basis.

We recognize that not all candidates will have every skill or qualification listed in this job description. If you feel you have the level of experience to be successful in the role, we encourage you to apply!

We acknowledge that true diversity and inclusion requires ongoing effort, and we are committed to doing the work required to make our workplace a safe and equitable space for all. Join us in building a community where we can learn from each other, celebrate our differences, and work together.