Product Marketing Lead, Business Banking

📍London or Remote (UK) | 💰salary will be dependant on experience + Benefits | 

The Role

We’re looking for a Product Marketing Lead to take Monzo Business Banking’s product marketing to the next level. This entails coaching and mentoring a team of product marketers, defining our product positioning and value propositions, devising and delivering go-to-market strategies for our Business Banking offering, and driving market insights for the group. 

You’ll develop the team, bring new people on board, and be a key partner to Marketing and Product as we listen to our customer needs, understand the competitive landscape, and develop products that help businesses have a better relationship with their finances. 

Responsibilities:

• GTM Strategy: Drive top priority launches that help Monzo Business reach new customers and meet our business objectives. Support PMMs in new product launches, feature releases, and campaigns.
• Positioning & Messaging Mastery: Deeply understand our market and customers to compose powerful, differentiated positioning. Craft (and coach others to craft) impactful messaging frameworks that resonate with our target audiences.
• Player/Coach Work. Act as both a hands-on contributor, driving several marketing initiatives solo, as well as a leader capable of coaching, guiding and mentoring other strong product marketers. 
• Market Insights: Develop a point of view on market trends, customer behaviours, and competitive changes that impact our Products. Drive in-depth market research alongside our User Research team.
• Growth/Lifecycle Campaigns: Work in partnership with Product and CRM to drive customer engagement. Develop a deep understanding of customer journeys that lead to targeted campaigns and greater customer loyalty.
• Cross-functional Partnership: Be comfortable and work well with a broad range of people at every level of the business from senior leadership to individual contributors.

You should apply if you have:

• Experience leading a product marketing team and a passion for coaching and developing future leaders.
• Previous experience as part of a B2B organisation, working with a complex ecosystem of products. Experience in Business Banking is a plus (we care more about product marketing craftsmanship!)
• A track record of working closely with Product leadership and helping to shape go-to-market strategy from the early stages of product building
• An eye for a great key message, and the ability to clearly and constructively critique a creative approach.
• A strong understanding of campaign metrics, and channel mix from CRM to Paid marketing, that shape typical GTM tactics.
• A passion for the product marketing discipline and its critical role within the organisation.

The Interview Process:

Our interview process involves four main stages: 

• Recruiter Call (30 min)
• Initial Call w/ Hiring Manager (30 min)
• Role specific interview (60 min)
• 2x final interviews via Google Meet (45 min each)

Our average process takes around 4-6 weeks but we will always work around your availability. You will have the chance to speak to our recruitment team at various points during your hiring process, but if you 

do have any specific questions before this please contact us on [email protected]. Please also use that email to let us know if there's anything we can do to make your application process easier for you, because of disability, neurodiversity or any other personal reason.

What’s in it for you:

💰 Competitive base salary ➕ stock options 

✈️ We can help you relocate to the UK 

✅ We can sponsor visas

📍 This role can be based out of our London office next to Liverpool Street station (a hybrid of office based and home working) or fully remote within the UK

⏰ We offer flexible working hours and trust you to work enough hours to do your job well, at times that suit you and your team.

📚 Learning budget of £1,000 a year for books, training courses and conferences

➕And much more, see our full list of benefits here 

#LI-JB1 #LI-Remote