This job requires full business side ownership of product marketing from mature planning phase all the way to product sustaining phase. A successful product marketing engineer will own and define market positioning, target customers, sales support, ecosystem readiness and customer communications on major features/attribute changes. Key Deliverables will include but not limited to the following:
Assists in providing product marketing support for one or many product(s) and/or product family. Responsibilities include representing the product to customers and sales force, representing market's needs to engineering, conducts competitive product/pricing analysis and market research, evaluates sales performance, and formulates and reviews strategic long range plans, goals, and objectives for specific product areas. Oversees development and production of marketing material. The candidate may be required to develop and present product training material. They will be responsible for creation and maintenance of product briefs and price strategies to biz ops pricing team. Candidate will develop high level product specification, outbound claims and solution briefs and other requirements. They will act as trusted advisor to the sales force and key resource in interacting with engineering, product management, and other marketing groups. They will respond to customer/client requests or events as they occur. and will be expected to develop solutions to problems utilizing product knowledge and customer needs.
For California, Colorado, New York, Washington, and remote roles: The compensation range for this role is $113,210 to $196,720. Actual compensation is influenced by a variety of factors including but not limited to skills, experience, qualifications, and geographic location.
