Product Content:
Product Content at Dream11 spearheads all the content efforts for different product areas. The team has a strong understanding of 3 things: the Dream11 product, the target audience and the marketing channels available to use. The Product Content team shapes effective and engaging user-focused marketing content through close collaborations with the Product Marketing Managers, Product Managers, and Graphic Designers.
Your Role
- Craft engaging copy for multiple channels such as Push Notifications, In App Communication, Stories, WhatsApp, Email and more
- Work with the team to plan and maintain the content calendar
- Communicate effectively across cross-functional teams
- Use a data-driven approach for storytelling & content strategies
- Knowledge of marketing and engagement platforms like CleverTap is a plus
Qualifiers
- 1-2 years of experience in a digital consumer product
- Basic understanding of product marketing channels like - Pushes, In-Apps, Stories, WhatsApp, Emails, etc.
- Excellent communication skills
Contract Duration
About Dream Sports:
Dream Sports is India’s leading sports technology company with 250 million users, housing brands such as
Dream11, the world’s largest fantasy sports platform,
FanCode, a premier sports content & commerce platform and
DreamSetGo, a sports experiences platform.
Dream Sports is based in Mumbai and has a workforce of close to 1,000 ‘Sportans’. Founded in 2008 by Harsh Jain and Bhavit Sheth, Dream Sports’ vision is to ‘Make Sports Better’ for fans through the confluence of sports and technology.
Dream11 is the world’s largest fantasy sports platform with 220 million users playing fantasy cricket, football, kabaddi, basketball, hockey, volleyball, handball, rugby, futsal, American football & baseball, on it. Dream11 is the flagship brand of Dream Sports, India’s leading Sports Technology company and has partnerships with several national & international sports bodies and cricketers.
