Fender Musical Instruments Corporation is a world-famous brand with offices across the globe.
Fender was born in Southern California and has built a worldwide influence beyond the studio
and the stage. A Fender is more than an instrument; it’s a cultural symbol that resonates
globally.
We are searching for a Business Development Manager for the PreSonus brand in Italy. The
role will manage all aspects of the sales function covering partners in Italy across the M.I/Pro
Audio and Live Sound markets, supporting and maintaining existing and new customer
relationships while striving to achieve the sales targets assigned to the region.
Essential Functions:
Manage and develop the business relationship with all sales channel partners
(dealers/systems integrators/sub distributors) in the region
Strive to achieve budgeted sales targets, on a monthly, quarterly and annual basis
Develop local business plans, creating local sales forecast and sales analysis.
Manage promotional and marketing plans in line with communicated EMEA team
objectives
Work with the sales and marketing teams at the London EMEA office, to help develop
new sales initiatives, marketing campaigns, and go to market strategies.
Manage sales channel partner accounts, ensuring terms and conditions, sales policies
and rebate schemes are adhered to.
Make regular visits to all sales channel partners (existing and prospective)
Maintain a high level of product knowledge for the PreSonus product lines
Deliver product knowledge training to sales channel partner staff on PreSonus products.
Monitor and report on market trends/changes, and work with EMEA sales lead to help
ensure sales actions and go to market strategy remains effective.
Ensure optimal product representation in-store and online for all sales channel partners
Ensure sales channel partners optimal stock levels are maintained, that new products
are presented at the earliest opportunity, and exit strategies for discontinued products
are implemented.
Identify and liaise with local artists (music creation, mixing, engineering, production, live
sound, etc) as necessary to develop strong relationships (in co-operation with the Artist
Relations team in USA).
Additional duties as assigned
Essential Criteria
Proven experience in sales and marketing or business development
Proven track record in the M.I/Pro Audio market
Strong understanding of the DAW/computer music marketplace
Strong understanding of music creation, mixing and audio production
Extensive knowledge of the PreSonus product range
Ability to present with confidence to staff, business partners and clients.
Excellent interpersonal skills with the ability to develop and maintain working
relationships.
Good planning and organizational skills and ability to be a self-starter.
Excellent business acumen with strong instinct for growth opportunities
Fluent in Italian and English
Proficient in Microsoft Office
Desirable but not essential
Experience in the Live Sound market
In depth knowledge of the Live Sound market in Italy
First hand experience working with PreSonus
