-Serves as daily client contact, working to develop a strong partnership rooted in open dialogue, mutual understanding, and respect.
-Contributes to brand/program strategy to achieve client and program goals.
-Demonstrates tactical proficiency in Earned Media relations (PR), including guiding outreach plans, message development, management of activations, effective pitching, and training of spokespersons for media interviews and more.
-Oversees quality and operational performance of accounts, developing and managing clear program timelines.
-Assists with the development of accurate project scopes and budgets using the firm’s financial system, working with internal discipline partners.
-Tracks and monitors project financials (e.g., budget vs. actual), manages day-to-day client budget issues to resolution, helps ensure teams follows financial policies and processes, and supports internal finance and forecasting work.
-Demonstrates proficiency in writing skills to craft internal and client correspondence, communications plans, press materials, client presentations, etc. as well as successfully present POVs and work to gain internal and client alignment.
-Owns presentation preparation, ensuring that all materials are correct and submitted by partners/departments on time.
-Responsible for identifying and establishing program KPIs; includes partnering with analytics team (client budget pending) to set client program goals, manage against them, and lead development of integrated recap reports against set goals.
-Has, at minimum, a basic understanding of paid media solutions for amplification of Influencer, social and PR content.
-Responsibility for the development of direct reports that includes goal setting, monitoring performance in context of a development plan and providing feedback in a timely manner.
-Delegates and oversees work of junior team members, when appropriate.
Basic Qualifications:
-At least four years of relevant experience in public relations and/or related fields, including communications, advertising, management consulting, media, or publishing.
-They must be able to demonstrate excellent storytelling skills, and provide sound, level-appropriate media counsel with key internal and client stakeholders.
-Excellent written and verbal communications.
-Previous account leadership and client leadership experience a plus.
