📣 A bit about the role.
We’re looking for a Performance Marketing Executive, or Digital Marketing Executive, to join us as we enter a phase of rapid business growth. We are on a mission to feed more dogs and help them live healthier and happier lives, which you will play a big part in.
As a largely direct to consumer ecommerce and subscription based business, we have a large emphasis on driving growth through our in-house digital marketing efforts, and we have big targets we want to hit. Working closely with the Digital Marketing Lead (your manager), you will lead on day-to-day execution and optimisation of both new and existing customer campaigns and help develop our digital marketing strategy.
Being part of a wider marketing team including an SEO expert, video editors and creative projects managers, you will gain exposure to a wide scope of marketing efforts to give a more holistic view of digital marketing and how it can support business growth.
This is a hybrid working role, offering flexibility with some work-from-home days each week. We expect you to spend 3 days at the Box Office in White City - London, with the possibility of occasional travel to other locations as your role evolves. If you're ready to make a significant impact, join us on this exciting adventure of growth and innovation.
In this role, you can expect to:
- Manage and optimise Paid Search and Paid Social accounts to best in class levels
- Be responsible for the reporting and analysis of digital marketing efforts to share with both the marketing team, and members of the wider company
- Be the main point of contact with the creative team, owning the creative briefing that ensures we have a steady stream of high quality content for paid social
- Collaborate with our tech team to drive improvements in our conversion rate across paid channels
- Be instrumental in proposing, devising and developing our wider digital marketing strategies
- Launch campaigns to support a variety of key initiatives such as getting new customers and building our brand awareness
👋 A bit about you.
- You have 1 to 2 years Paid Search or Paid Social account management experience (both preferred)
- You’re confident in managing and optimising campaigns towards direct response metrics such as cost per acquisition (CPA), return on ad spend (ROAS) and return on investment (ROI)
- You’re target driven and passionate about digital marketing. You’re always looking to go further, learn more and outperform yourself
- You have a highly analytical mindset and you’re always looking to turn insights into action
- You have strong reporting skills and a high level of attention to detail
- You have a willingness to be versatile and eager to learn new skills
- You’re excellent at communicating with both internal and external stakeholders, and able to communicate complex information in a digestible manner
- You share our belief that dogs deserve better!
🐶 A bit about us.
At Butternut, we put the food back into dog food. We believe dogs deserve to eat the healthiest, most natural and tastiest food with none of the nasties. That’s why we make freshly prepared dog food. Cooked like you would at home. Delivered in perfect portions.
As a B-Corp certified company; you can be sure you are joining a sustainable company who care about our people, product and our impact on the environment.
Our goal is to help dogs live healthier, happier and longer lives whilst leaving humans smiling after every interaction. We’ve come a long way since our co-founders (Kev & Dave) hand-delivered the first Butternut Box, we now feed a lot of dogs across the UK - but we want to feed dogs everywhere. And to do this, we need a team of brilliant people who share that ambition to come and work with us.
🙌 A bit about what we offer.
- 25 days holiday (plus 8 bank holidays) and an additional day for every year of service
- 5 paid 'paws' days per year to support to learning and/or wellbeing
- £500 personal learning & development budget
- Butternut Box employee discount
- Enhanced parental leave
- Flexible working hours and work from home options
- Cycle to work scheme
- Pension with NEST
- Private Medical Insurance with Vitality
- Private Dental Insurance with Bupa
- Time off for fertility treatments and pregnancy loss
- Paid sabbaticals for squad members with 5 or more years at Butternut
- Discounted gym access through MyGymDiscounts
- Lots of office dogs (Ajax, Brio, Basil, Chorizo, Lenny, Jasper, Peggy, Pip and many more….)
❗️A few things to note:
- Butternut Box is an equal opportunity employer and we value diversity and inclusion. We welcome people of different nationalities, backgrounds, experiences, abilities and perspectives.
- As our business has grown so has our responsibility to our community, our planet and our business. We are not perfect, but we are committed to doing business the right way and continually improving our social and environmental performance.
- We're not afraid of putting extra weight on candidates from underrepresented groups. We want strong, diverse teams built from different backgrounds, experiences, and identities. We're ready for the ongoing work that goes into building an inclusive, supportive place for you to do the best work of your career.
#LI-Hybrid
