Reset your expectations of a health and wellness agency. From our inception, Fingerpaint has been driven by an unstoppable collective spirit of possibility. It’s that curiosity that’s at the heart of everything we do. From our legendary people-first culture to the hundreds of Fingerpainters who define us, we’ve reimagined what it means to be a healthcare and wellness advertising agency. Here, creativity happens naturally—we attract top talent and give them a space to grow and collaborate.
As a Paid Search Supervisor at Fingerpaint, your role will encompass overseeing all aspects of paid search campaigns to drive engagement and results that align with each client’s overarching omni-channel media campaign. The Paid Search Supervisor is a key role as you will collaborate with both the extended media team, as well as the cross-functional departments within the agency. Your leadership and expertise will drive success in the dynamic world of digital advertising.
Campaign Management: Oversee the development of Paid Search, YouTube, and Native Text campaigns, ensuring they are strategically aligned with client objectives and best practices.
Collaboration: Collaborate with larger media and brand strategy teams to ensure campaigns align with our omni-channel approach for assigned brands. Partner with digital strategy and analytics teams to develop, tag, and track KPIs and measurement plans.
Strategy: Lead client strategy and reporting calls, demonstrating a deep understanding of the pharmaceutical market and SEM's role in achieving brand goals. Perform competitive audits, keyword research, and develop ad copy as needed. Conduct testing and optimizations to improve overall performance and drive cost-efficient engagement.
Management & Development: Lead the development and onboarding process for new hires and direct reports, as well as manage their ongoing growth and workflow. Work closely with associate team members, providing guidance and QA of their work across ongoing optimizations and financial tasks.
Thought Leadership: Stay informed about new tools, trends, and best practices in the search marketplace through research and industry events. Contribute to POVs on changes to the search landscape for both internal and external distribution.
Strong working knowledge of MS Office, particularly Excel (V-Lookups, Pivot Tables), and PowerPoint.
