What you’ll do
As a Paid Performance Marketing Associate at Doctolib, you will be responsible for acquiring new healthcare practitioners in France, including doctors, physiotherapists, and psychologists, through paid channels and SEO strategies.
Your responsibilities include but are not limited to:
- Strategy Development: Develop and implement performance marketing strategies to drive acquisition of healthcare practitioners.
- Budget Management: Manage and allocate the marketing budget effectively to maximize ROI.
- Campaign Management: Plan, define budget, set up target, execute, and optimize paid marketing campaigns across multiple channels (e.g., Google Ads, Facebook Ads, LinkedIn, etc.).
- SEO Optimization: Develop and implement SEO strategies to improve organic search rankings and drive traffic, working hand in hand with agencies.
- Performance Tracking: Monitor and analyze campaign performance, providing regular reports and insights to stakeholders.
- Creative Development: Collaborate with the creative team to develop compelling ad creatives and content that drive engagement and conversions.
- Stakeholder Collaboration: Work closely with cross-functional teams including Global Growth (Paid Agency), Brand & Content, Sales and Analytics to align marketing efforts with business goals.
Who you are
If you don’t meet all the requirements below but believe this opportunity matches your expectations and experience, we still encourage you to apply!
You could be our next teammate if you:
- have a minimum of 3 years of experience in paid performance marketing, preferably in a high-growth start-up or at a media agency.
- have a proven experience managing high growth through Paid channels (Search & Display) & SEO
- have strong analytical skills with the ability to interpret data, identify trends, and make data-driven decisions.
- have the ability to craft & lead creative marketing strategies and compelling ad creatives - working with internal & external creative teams.
- have excellent communication and collaboration skills to work effectively with cross-functional teams.
- are fluent in both French and English.
What we offer
- Employee share plan for every Doctoliber (BSPCE)
- Free Health Insurance for you & your family
- Quarterly or monthly bonus (based on your position)
- Up to 14 days of RTT
- A flexible workplace policy offering both hybrid and office-based mode
- Flexibility days allowing to work in EU countries and the UK 10 days per year
- Wellbeing program (free mental health and coaching offer with our partner moka.care)
- For caregivers and workers with disabilities, a package including an adaptation of the remote policy, extra days off for medical reasons, and psychological support.
- Lunch voucher with Swile card
- Work Council subsidy to refund part of sport club membership or creative class
- Bicycle subsidy
- Reimbursement of public transportation or company car (only for Field Sales)
- Relocation support for international mobilities
- Slean voucher for home-office furniture
The interview process
- 45’ interview with the Talent Partner
- 60’ interview with the Hiring Manager
- Case study
- Final interview
- At least one reference check
Job details
- Permanent position
- Full Time
- Workplace: Levallois-Perret
- Start date: Q4 2024
- Remuneration : fix + bonus on objectives (according to your profile)
At Doctolib, we are committed to improving access to healthcare for everyone. This translates into our recruitment process. We evaluate candidates based solely on qualifications and motivation, without any form of discrimination.
The more diverse ideas are heard, the more our product will truly improve healthcare for all. You are welcome to apply to Doctolib, regardless of your gender, religion, age, sexual orientation, ethnicity, disability.
To ensure equal opportunities, we invite you to exclude personal information (e.g. pictures, age) from your applications. If you require any accommodation, please let us know for support during the hiring process.
Join us in building the healthcare we all dream of!
All information provided is processed by Doctolib for application management. For data processing details, click here. Please contact hr.dataprivacy(at)doctolib.com for inquiries or to exercise your rights.
