Paid Marketing Manager, B2B

Grammarly offers a dynamic hybrid working model for this role. This flexible approach gives team members the best of both worlds: plenty of focus time along with in-person collaboration that helps foster trust, innovation, and a strong team culture.

About Grammarly

Grammarly is the world’s leading AI writing assistance company trusted by over 30 million people and 70,000 teams. From instantly creating a first draft to perfecting every message, Grammarly helps people at 96% of the Fortune 500 and teams at companies like Atlassian, Databricks, and Zoom get their point across—and get results—with best-in-class security practices that keep data private and protected. Founded in 2009, Grammarly is No. 14 on the Forbes Cloud 100, one of TIME’s 100 Most Influential Companies, one of Fast Company’s Most Innovative Companies in AI, and one of Inc.’s Best Workplaces.

The Opportunity

To achieve our ambitious goals, we’re looking for a Paid Marketing Manager, B2B, to join our Acquisition Marketing team. This role will lead and execute campaigns that drive results for Grammarly's ABM (Account-Based Marketing) efforts. This role will focus on paid social (LinkedIn, Meta) and display (Google, Microsoft, Programmatic) campaigns and implement paid ABM strategies.

Grammarly’s go-to-market teams are shaping the future of workplace communication. As a member of our team, you will be crucial in expanding the use of our innovative, trustworthy AI writing tools. We strive to ensure that every organization can communicate effectively and efficiently. We would love to hear from you if you are passionate about transforming how professionals connect and collaborate.

As Paid Marketing Manager, B2B, you will ...  

• Develop and optimize paid ad campaigns for Grammarly's B2B offerings on LinkedIn, Meta, Google, Microsoft, and programmatic platforms.
• Partner closely with the ABM strategists and sales teams to execute highly targeted 1:1 and 1:few ABM ad campaigns. Share insights to help shape future campaigns and improve performance.
• Leverage ABM platform for building and running ABM campaigns at scale across ad platforms, fine-tuning audience segmentation and measurement and reporting.
• Analyze and report on data from various sources (CRM tools, ad platforms, 6sense) to provide insights into campaign performance, ensuring continuous optimization and alignment with business goals.
• Monitor and fine-tune campaigns regularly, applying A/B testing and bid management to maximize results.

Qualifications

• 5+ years of relevant experience in a variety of paid channels.
• Experience in supporting ABM strategies/teams or a deep understanding of ABM.
• Experience managing paid channel budgets of over $100,000/month.
• History of building solid cross-functional partnerships.
• 6sense and Demandbase experience is a plus.
• Embodies our EAGER values—is ethical, adaptable, gritty, empathetic, and remarkable.
• Is inspired by our MOVE principles: move fast and learn faster; obsess about creating customer value; value impact over activity; and embrace healthy disagreement rooted in trust.
• Is able to meet in person for their team’s scheduled collaboration weeks, traveling if necessary to the hub where their team is based.

Compensation and Benefits

Grammarly offers all team members competitive pay along with a benefits package encompassing the following and more: 

• Excellent health care (including a wide range of medical, dental, vision, mental health, and fertility benefits)
• Disability and life insurance options
• 401(k) and RRSP matching 
• Paid parental leave
• 20 days of paid time off per year, 12 days of paid holidays per year, two floating holidays per year, and flexible sick time
• Generous stipends (including those for caregiving, pet care, wellness, your home office, and more)
• Annual professional development budget and opportunities

Grammarly takes a market-based approach to compensation, which means base pay may vary depending on your location. 

Base pay may vary considerably depending on job-related knowledge, skills, and experience. The expected salary ranges for this position are outlined below by compensation zone and may be modified in the future.

For more information about our compensation zones and locations where we currently support employment, please refer to this page. If a location of interest is not listed, please speak with a recruiter for additional information.