Position Summary:
Nevada Key Account Manager-Casinos/Resorts will drive brand visibility, programming, sales, and distribution. for the MJUS portfolio, focusing on on-premise accounts, including resorts and casinos. This role involves managing resources, supporting consumer events, and delivering brand education. Strong communication and influencing skills are essential to fostering partnerships that align with Jägermeister and Teremana goals.
Principal Duties and Responsibilities:
· Account Management: Call on casino/resort chain buyers to drive distribution, volume, and brand awareness through the RFP process. Conduct compliance checks and identify street-level opportunities that align with brand strategy.
· Collaboration: Work closely with SGWS Casino/Resorts teams for strategy development and execution, ensuring alignment with MJUS goals. Conduct quarterly business reviews with account buyers and SGWS teams.
· Program Execution: Develop and activate custom marketing plans that align with company strategy and on-premise account segmentation. Leverage field marketing teams and advanced technology for scalable execution.
· Sales Execution: Enhance brand execution by developing local solutions, ensuring proper distribution, merchandising, and drink features in key accounts. Strategically grow sales volume by targeting key accounts and influencers.
· Innovation: Collaborate across teams to pursue entrepreneurial solutions and capitalize on local trends to inspire future programming.
· Analysis & Administration: Track and monitor program spending using tools like Power BI, iDig, and Karma. Provide insights on major events, consumer activities, and POS effectiveness to refine strategies.
· Distributor Engagement: Build strong relationships with local distributors and key accounts, ensuring brand standards are met. Represent MJUS at customer events and industry conferences, promoting brand history and production.
Day to Day includes:
Requirements
Benefits