ABOUT US
OLIPOP was founded in 2017 by Ben Goodwin and David Lester. Ben and David have been working together for nearly a decade to find accessible solutions to bring the benefits of digestive health to as many consumers as possible. OLIPOP is a deliciously refreshing tonic that is crafted with prebiotics, botanicals, and natural plant fiber to support your microbiome and benefit digestive health. We're on a mission to provide an affordable, delicious alternative to soda that delivers leading-edge health benefits to mainstream consumers.
OUR TEAM
At Olipop our values lead the way we create our products, engage with each other, and interact with our community. While we’re invested in our product, we’re equally invested in personal development. We’re tightly knit, we’re genuine and we’re always pushing the envelope to do a better job than we did the day before. Our team is also fully remote, requiring us to be resourceful, creative and collaborative to support our fast-moving business.
To best serve our diverse community of customers, we also seek to recruit and include people with a diversity of abilities, backgrounds, and cultures.
WHAT YOU’LL NEED
Working at a start-up can be as much a personal journey as it is a professional one. To succeed at a company like Olipop, you must be comfortable with failing, learning, and adapting. You need to be curious, optimistic, and able to find a way when it seems impossible. You must be confident enough to express your ideas but humble and open to learning from your experiences and from others. If this is the approach you take to life, then we’d love to hear from you.
THE ROLE
The National Account Manager, Target will be responsible for taking ownership of our strategy at Target across produce and carbonated soft drink categories, managing our Target business, building relationships and trust with our Senior Buyers to help drive increased revenue growth and profitability, while collaborating with the broader OLIPOP team.
RESPONSIBILITIES
- Responsible for all aspects of business related to the Target produce department.
- Manage cost-effective retailer promotional plans for Target. Review history to evaluate spend/ROI and increase profitability while growing sales.
- Responsible for all new item / innovation presentations, building a strong selling story and collaborating with our category insights team to build out compelling data to ensure we’re getting our newest flavors & product lines out to retail as quickly and seamlessly as possible, as well aa ensuring we have our fair share of the shelf and ideal placement within the set.
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Create strategy and priorities for the OLIPOP field teams, 3rd party merchandising partners and broker partners, to implement approved sales and marketing strategies to optimize sales at store level.
- Work with commercialization team on Target specific product development and collaboration with commercialization and design teams to ensure packaging compliance.
- Create presentations for the leadership team on a consistent basis regarding your account performance, priorities, goals, strategy, and initiatives.
- Responsible for reporting directly to our VP of Sales, National Accounts on a weekly basis with your retailer’s status and focus.
- Monthly meetings with our Demand Planner, Director of Planning and Ops team to ensure accurate forecasts with timely communication to meet our production lead times, as well as with the Finance team to track and evaluating trade spend/ROI.
- Meet bi-weekly with our shopper marketing team to organize marketing activations and key programs to drive brand awareness, household penetration & increased sales velocities at Target.
- Ensure execution of OLIPOP led strategies to grow the beverage category, increasing customer beverage volume and profitability.
- Travel and represent OLIPOP at in person customer meetings and events, as well as at tradeshows, such as Expo West.
QUALIFICATIONS
- 6+ years of experience with a working knowledge of the ins and outs of the mass/grocery channel and the CPG industry.
- 3+ years of direct sales management of Target headquarter business, with $25M+ in revenue.
- Holistic sales skills to align to our strategic goals including:
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- Use of data and data-based story telling
- Identification of primary and backup strategies
- Getting that mammoth! Tackling each day with pursuit and vigilance
- A high EQ approach to selling
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Deeply passionate about OLIPOP and inspired by what we represent. Has the desire and hunger to make an impact.
- Obsession for understanding customer behavior. Lives, breathes and dreams about how to better reach & understand our consumers.
- Enthusiastic and comfortable working in an early-stage company. Ability to think rapidly in a growing and changing environment.
- Ability to take initiative and work autonomously – you can run with something from beginning to end.
- Keen attention to detail, as well as analytical skills.
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Works well with ambiguity and asks the right questions to get at the solution.
- Analyze opportunities quickly and have an ability to execute company goals efficiently.
- Resourcefulness to improvise and adapt to deal with daily challenges via creative problem solving.
- Strong planning, organization and project management skills, along with excellent interpersonal, written/oral communication and presentation skills.
- Competence in Google Suite and Microsoft Suite. Experience with team collaboration tools such as Slack and Zoom preferred.
- Must be able to work flexible hours and travel, including evenings and weekends for special events/tradeshows.
- Clean driver’s license, reliable transportation and proof of insurance.
REPORTS TO: Vice President of National Accounts
COMPENSATION:
$140,000-$145,000 base salary + bonus
We are proud to be an Equal Opportunity/Affirmative Action Employer. Olipop does not discriminate on the basis of race, color, religion, sex (including pregnancy and gender identity), national origin, political affiliation, sexual orientation, marital status, disability, genetic information, age, membership in an employee organization, retaliation, parental status, military service, or other non-merit factor. Applicants and employees are protected from discrimination under Federal law. For more information, please see EEO is the Law.
