ABOUT THE ROLE
We are seeking a talented and experienced Monetization Manager to join our team and drive revenue growth through the strategic implementation of monetization initiatives within our gaming apps. The ideal candidate will possess a deep understanding of monetization strategies, strong analytical skills, and extensive knowledge of SQL and analytics tools.
RESPONSIBILITIES
- Develop and execute monetization strategies to maximize revenue generation within our gaming apps while maintaining a positive user experience.
- Analyze user behavior, market trends, and performance metrics to identify opportunities for optimizing monetization efforts and improving key performance indicators (KPIs).
- Design and implement in-game monetization features, including virtual goods, advertisements, subscriptions, and other revenue-generating mechanisms.
- Collaborate with cross-functional teams, including product development, marketing, and data analytics, to integrate monetization initiatives seamlessly into the overall user experience
- Conduct A/B testing and experimentation to evaluate the effectiveness of monetization strategies and iterate on approaches to drive continuous improvement.
- Monitor and report on key metrics related to revenue performance, user engagement, and monetization effectiveness, providing insights and recommendations for optimization.
- Stay abreast of industry trends, emerging technologies, and best practices in mobile app monetization, leveraging insights to inform decision-making and strategy development.
- Train and mentor junior team members on monetization techniques, analytics tools, and best practices to foster professional growth and development within the team.
QUALIFICATIONS
- Bachelor's degree in Business, Marketing, Economics, Computer Science, or a related field; advanced degree preferred.
- Proven experience (5 years) in a monetization-focused role within the mobile gaming industry, with a track record of driving revenue growth and optimizing monetization strategies.
- Extensive knowledge of SQL and experience working with analytics tools such as Google Analytics, Mixpanel, or similar platforms.
- Strong analytical skills with the ability to interpret complex data sets, draw actionable insights, and make data-driven decisions.
- actionable insights, and make data-driven decisions.
- Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams and stakeholders.
- Creative thinking and problem-solving abilities, with a passion for exploring innovative monetization approaches and strategies.
- Detail-oriented and organized, with the ability to manage multiple projects simultaneously and prioritize tasks effectively in a fast-paced environment.
- Familiarity with mobile advertising platforms, user acquisition strategies, and mobile app store ecosystems is a plus.
Why Join Us:
This is an exciting opportunity to be part of a passionate team dedicated to delivering exceptional gaming experiences to our players. You will have the chance to shape the monetization strategies of our games, impact player engagement, and contribute to the growth of our company in the competitive mobile gaming industry.If you are a strategic thinker with a deep understanding of puzzle games and a proven track record in monetization, we encourage you to apply and help us continue to create captivating and profitable gaming experiences.
