Marketing Specialist, Ontario and Atlantic

Position title: Marketing Specialist, Ontario and Atlantic
Department: Regional Marketing                                                    
Position band: Specialist (Global Grade 2)
Reports to: Marketing Manager  
Type of position: Full-time, Contract (2-Year Contract)

The Opportunity
How would you like to work for the #1 quick service restaurant operation in the world?! 

We currently have an opportunity for a Marketing Specialist, to join our team at the Toronto Corporate Office, working in a hybrid environment.  If you thrive in a fast-paced environment filled with non-stop action, then this role is for you!

Who You Are
You have the ability to build strong relationships and work collaboratively in a team environment with both internal and external parties. You love to solve problems and can think critically to make the right decisions.  You have strong organizational and planning skills to move the company forward and make an impact on strategic initiatives. You are a change agent, with strong communication skills who can effectively support our system in a fast paced and agile environment. 

What’s in it for you?
This is an unparalleled opportunity to join a winning organization during an exciting time of transformational change. You will gain exposure across all levels of the organization, from your team members to the Executives and Franchisees. You are looking for a company with a winning culture where you can grow in depth and breadth while making a tangible impact on strategic initiatives.

Principal Accountabilities:
In addition to following McDonald’s policies and procedures, principal accountabilities include, but are not limited to:

• Support the execution of the regional marketing plans through communication briefs and cross-functional briefing presentations, and providing strategic feedback on specific marketing campaigns
• Responsible for internal review of marketing campaigns, to ensure they adhere to brand standards & legal regulations, and developing communication for the field to ensure proper understanding of marketing promotions and flawless execution
• Liaison with cross-functional teams, developing strong relationships to lead, persuade and listen to support the execution of marketing campaigns and launches, facilitating and influencing the cross-functional team and managing the collaborative process (Ops, Deployment, Restaurant Execution & Comms, Supply Chain, Legal, Menu, Owned Channels – CRM/Retail)
• Responsible to work alongside agency partners to bring local marketing plans & initiatives to life for specific Owner Operators to meet business goals and demands
• Administrative responsibility for two boards. Tasks include but not limited to; meeting bookings, managing calendar invites, taking meeting minutes and sending out post meeting notes.
• General support of admin duties: billing, file management, internal communications, research, organizing and project background information.

• Experience:
  • 2-3 years of marketing experience in consumer retail or service marketing
  • Digitally savvy with understanding in how to reach consumers in a world where we need to earn attention.
  • Creative thinker that is customer focused.
• Education: Degree in Marketing preferred.
• Collaboration and communication: Strong written and verbal communication skills to act as a liaison, work efficiently, listen effectively, and build relationships with key stakeholders.
• Self-starter: Takes initiative to work independently on day-to-day priorities and planning for future needs with a solution-oriented mindset. Ability to think ahead and anticipate issues, creative problem solver, and critical thinker.
• Agility: Must have good organizational skills, be detailed-oriented, and can prioritize and manage multiple tasks. Thrives in a highly fast-paced environment.
• Technical skills: Proven Experience in Microsoft Word, Excel, and PowerPoint.

McDonald’s Canada and Owner/Operators are committed to a diverse and inclusive workplace for all. Our workplaces have a long-standing policy of providing fair, equitable, and accessible opportunities for all employees and prospective employees. Accommodations during the application process are available upon request.