Who we areSeekWell is the parent company of 1-800 Contacts, Luna, and Hello Eyes. Our goal is to make it simpler, easier, and more accessible for people to get the vision care they need. We maintain the legendary, award-winning culture 1-800 Contacts started almost 30 years ago and continue to develop innovative, pioneering products and businesses that make consumers cheer and optometrists squirm. We’re owned by KKR – one of the world’s largest and most successful private equity investment companies. We’ve built an excellent company and changed an industry by putting the customer first, always. The best is yet to come!
Why you want this job
Are you ready to take your marketing career to the next level? We’re looking for a Marketing Specialist to join our team—someone who’s passionate about digital marketing, thrives on collaboration, and knows how to create impactful campaigns. In this mid-level role, you’ll work closely with senior channel owners to drive multi-channel strategies while taking full ownership of specific channels and strategic initiatives.
We’re seeking someone with a solid foundation in marketing principles, hands-on experience with digital tools, and the analytical skills to measure success and find opportunities for growth. You’ll use your project management expertise to juggle multiple initiatives, ensuring campaigns are delivered on time and exceed expectations. This is your chance to step into a role where your ideas matter, your work directly contributes to big results, and you can continue building your expertise in a fast-paced, supportive environment.
If you’re ready to make a meaningful impact while growing your career with a dynamic and creative team, we’d love to hear from you!
What you’ll do
Channel Management & Execution:
- Collaborate with senior channel owners to plan, execute, and optimize campaigns across digital channels including email, social media, paid search, and display.
- Take ownership of assigned channels, managing end-to-end campaign setup, targeting, optimization, and performance tracking to meet KPIs
Campaign Strategy & Implementation:
- Contribute to campaign strategy by assisting with audience targeting, creative direction, and messaging to drive engagement and conversions.
- Implement campaign tactics across channels, such as setting up ads, scheduling social posts, drafting email content, and tracking performance.
Performance Tracking & Analysis:
- Monitor and analyze campaign performance metrics, providing insights and recommendations to improve ROAS, engagement, and other KPIs.
- Regularly report on channel performance, translating data into actionable insights and adjustments in strategy.
Cross-functional Collaboration:
- Work closely with the Creative, Content, and Analytics teams to align on campaign goals, provide input on asset creation, and ensure consistency across touchpoints.
- Coordinate with external partners and vendors as needed to support campaign logistics and implementation.
Market Research & Competitive Analysis:
- Conduct research to identify industry trends, competitor strategies, and audience preferences that inform campaign strategy and positioning.
- Stay informed of changes in platform algorithms, ad formats, and best practices to keep campaigns competitive and relevant.
Process Improvement & Optimization:
- Identify opportunities to streamline campaign workflows and improve efficiency in day-to-day channel management.
- Propose and test new tactics or approaches to drive incremental performance gains across channels.
Why we will love you
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- 2–4 years of experience in digital marketing, with hands-on experience in at least two key channels (e.g., social media, email marketing, paid search).
- Strong understanding of digital marketing tactics, tools, and metrics, with experience using platforms like Google Ads, Google Analytics, social media management tools, or email marketing software.
- Proven ability to analyze data and provide actionable insights to improve campaign performance.
- Excellent organizational and project management skills, with the ability to prioritize and manage multiple projects simultaneously.
- Strong communication and interpersonal skills, with a collaborative and solutions-oriented mindset.
Perks
- Free eye exams for your entire family
- Deep discounts on lenses, glasses, and other services
- Amazing healthcare coverage
- 401(k) match
- Flexible PTO
- Tuition reimbursement program
- In-house restaurant with highly discounted meals (Steak dinner under $6)
- Free snacks, ice cream, and drinks every day
- Full onsite gym
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
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