Marketing Manager - LATAM

Veriff is seeking a stellar Marketing Manager - LATAM to lead our marketing communications efforts in the LATAM region. This marketer will play a pivotal role in ensuring our message meets our target audience within the region, resulting in new customer acquisition and revenue growth. 

As the Marketing Manager - LATAM  you will oversee the acquisition funnel from lead generation to conversion, with particular emphasis on driving quality pipeline growth. You will develop and localize growth strategies, forecast and report on campaign performance, and work closely with other marketing team members to align growth efforts with broader company objectives.

You’ll help us protect honest people online by:  

• Developing and adapting a tailored marketing strategy for Latin America in line with Veriff’s global standards, ensuring our brand resonates powerfully across different countries.
• Leading efforts to acquire new customers through various channels 
• Customizing marketing campaigns to reach key audiences, crafting compelling content and aligning messages to local needs.
• Driving channel acquisition growth by identifying new messaging, targeting, and capability opportunities
• Collaborating with the product marketing and creative teams to inform them of campaign performance and strategize on creative development with customer-centric direction
• Work closely with the Global Marketing teams to champion marketing initiatives tailored to the region.

You are the right future Veriffian for the job if you have:

• 3+ years of marketing experience in the SaaS space
• Strong communication skills in English, Portuguese and Spanish
• Proven track record of developing and executing successful marketing campaigns that drive customer acquisition and revenue growth.
• Strong analytical skills and experience with marketing analytics tools (e.g., Google Analytics, HubSpot, Marketo).
• Creative thinker with a data-driven mindset and a passion for continuous improvement.
• Experience with A/B testing, conversion rate optimization, and user experience design.

You’re an especially awesome match if you have:

• Previous experience within the identity verification industry or related fields
• Experience working in a high-growth tech company.
• Experience in managing budgets and optimizing ROI.
• A passion for protecting honest people online and a commitment to Veriff’s mission.

Eligible Locations:

Brazil

Why Veriff?

We are the preferred identity verification platform partner for the world’s most innovative growth-driven organizations helping conveniently verify and safeguard users anywhere in the world. We support the broadest number of identity documents from nearly every country and territory in the world - and this is continually increasing! With a diverse team and offices in the United States, United Kingdom, Spain, and Estonia, as well as robust backing and funding from investors including Accel, Alkeon, IVP, Tiger Capital, and Y Combinator, we’re dedicated to helping businesses and individuals build a safer and more secure world. We strive to be the benchmark for trust online, and we take pride in being a positive force. 

When you join Team Veriff, we offer you the opportunity to have a real impact and advance your career, while looking after you along the way with a range of benefits designed with you in mind. Some of our favorites include...

• Flexibility to work from home
• Extra recharge days per year on top of your annual vacation days
• Stock options that ensure you share in our success
• Learning and Development and Health & Sports budgets that you are free to tailor to your own needs
• Four weeks of fully paid sabbatical leave after reaching your 5th work anniversary

We are an Equal Opportunities employer committed to a diverse and representative team. Different opinions, perspectives and personalities push us forward. We want to hear from people who are passionate about their work and align with our values. Regardless of race, religion, colour, national origin, gender, sexual orientation, age, marital status or disability. We also know the confidence gap and imposter syndrome can get in the way of meeting spectacular candidates - so rest assured, whoever you are, we want to hear from you!

Please be informed that in the final stage of the recruitment process we may request you to go through identity verification. For more information, please see Recruitment Privacy Policy.