Marketing Manager

The Role

The Marketing Manager designs and delivers critical aspects of the marketing strategy to achieve commercial objectives and revenue targets.

Achieves this through delivery of the brand, accurate customer segmentation, data analytics, campaign planning and multi-channel optimisation.

Key Responsibilities

Plans and executes annual cycles of activity that attracts and engages target audiences for their specific product, service or brand.  

Partners with senior marketing and sales leads to create the marketing strategy in order to achieve business objectives and revenue goals.

Achieved through sales, subscriptions, registrations, retentions and/or renewals.

Devises, plans and executes multi-channel campaigns aligned to the customer value propositions to attract and engage defined audiences .

Undertakes market research to understand customer, competitor and industry developments; utilising metrics to inform decision-making and plans.

Identifies new prospects and Key Engaged Marketable Audiences (KEMA)

KPIs: Utilises technology platforms to deliver reporting, revenue, forecasting and performance metrics to key internal and external stakeholder; highlighting revenue risks and ROI. 

Qualifications

• Minimum of 5 years’ experience as Marketing Manager
• Bachelor’s Degree or equivalent experience

Qualities & experience

Marketing Delivery; Measuring Effectiveness; Brand Management; Copywriting & Editing; Relationship Management; Data Gathering & Analysis; Creativity; Communicating for Impact; Influencing.

Core Benefits:  

• Medical Insurance for individual and family  
• Annual leave – 25 days or 28 days (for senior managers)  
• Manager and above, School fees contribution, 40,000 SAR per child per year, up to a max of three children  
• Wellbeing Benefits  
• Remote working on Sundays  
• Working anywhere – 1 month every year, or for senior managers and above, 2 months every year  
• Family visa costs* (up to a max of three children) 
• Individual annual flight allowance* (Expat only) 

International Relocation Package*: 

• Paid flight to Riyadh (for you and your dependents) 
• 60 days accommodation or suitable serviced apartment from your arrival date. Alternatively, if you already have accommodation in Riyadh and do not require a hotel or serviced apartment, then we provide a one-off payment of SAR 5,000 
• SAR 2,500 towards shipping goods/excess baggage costs on production of receipts/invoices 

Local Relocation Package*:  

• Paid flight to Riyadh (for you and your dependents) 
• 30 days accommodation or suitable serviced apartment from your arrival date. Alternatively, if you already have accommodation in Riyadh and do not require a hotel or serviced apartment, then we provide a one-off payment of SAR 5,000 
• SAR 2,500 towards shipping goods/excess baggage costs on production of receipts/invoices 

*If eligible