Company Intro
Lalamove is disrupting the logistics industry by connecting customers and drivers directly through our technology. We offer customers a lightning fast and convenient way to book delivery and moving services whether they are at their home, at work or on the go. People talk about O2O, we live it!
Currently, Lalamove is a leading global on-demand delivery platform with millions of delivery partners serving millions of orders everyday. With 1600+ employees spread across SEA and LATAM, our 10-year old company has reached unicorn status in 2018, is well funded by prominent VCs and has kept growing at tremendous speed since.
Our strength lies in our internal values, namely Passion in serving local communities, empowering SMEs and our driver partners, Execution and Grit because that is how we differentiate ourselves by never giving up and striving for excellence, and Humility - awareness in ourselves to learn from others and never stop improving.
At Lalamove, we strongly believe in the power of community. Millions of drivers and customers use our technology every day to connect with one another and move things that matter. Delivery is what we do best and we ensure it is always fast and simple. Since 2013, we have tackled the logistics industry head on to find the most innovative solutions for the world’s delivery needs. Our vision is to bring communities closer and make city life easier by allowing fast and convenient circulation of goods. We realize this vision with a ‘glocal’ approach, building a robust operations team to adapt our product to local networks of businesses and delivery contractors. At the same time, we have ambition to build an international brand by establishing an even more global presence.
Job Summary
This role is responsible for supporting the day-to-day operations of the Loyalty and Rewards Program. Reporting to the Assistant Marketing Manager, this role will be accountable for supporting the team with day-to-day loyalty and rewards marketing and operational activities.
What you’ll do
- LOYALTY (80%)
- Daily tasks
- Organize and plan member acquisition and retaining campaigns based on users’ segmentation.
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Perform day-to-day operations, admin support and system maintenance, such as collateral preparation and promotion campaign setup.
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Keep track of the usage/ stock of rewards
- Coordinate with vendors and internal stakeholders, establish and perform bonus crediting, refund process when necessary.
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Weekly/ Monthly Tasks:
- Develop reports for tracking the effectiveness of loyalty and partner promotions.
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Act as key contact and point of escalation for Rewards program and operational enquiries (Finance, Partners, Customer Service)
- Identify and onboard potential vendors to join Rewards program, as well as establish communication plan for both parties to improve performance.
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Special/ad-hoc projects will be assigned by Line Manager/ Department Manager
- CAMPAIGN COMMUNICATIONS (20%)
- Make content brief and work with designers to create engaging visual assets for Rewards campaigns.
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Develop content on blogs, websites, social, in-app to support the Rewards' growth.
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In charge of setting communications across channels (EDM, in-app banner, social, etc.) for Rewards campaigns.
What you’ll need
- Education: Diploma/degree in Business/Marketing is preferable
- Experience: At least 1-2 years relevant experience in execution of marketing campaigns and reporting
- Experience and understanding of marketing, loyalty and rewards program operation is an advantage.
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Ability to work in fast paced environment, handling multiple projects and ensure timeline is met.
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Attention to detail, time management and organizational skills.
- A proactive team player with a positive attitude.
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Good communication skills in both written and spoken in Vietnamese and English.
