Diligent Corporation is hiring an

Integrated Growth Marketing Lead

London, United Kingdom

About Us

Diligent is the global leader in modern governance, providing SaaS solutions across governance, risk, compliance, audit and ESG. Empowering more than 1 million users and 700,000 board members and leaders with a holistic view of their organization’s GRC practices so they can make better decisions, faster. No matter the challenge.

At Diligent, you are an agent of positive change. You are joining a team of passionate, smart, creative people who not only want to help build the software company of the future, but who want to make the world a more sustainable, equitable and better place. Be a part of a global community on a mission to make a real impact.

Learn more at diligent.com.

Position Overview:  

Reporting to the VP of Marketing for EMEA, the Integrated Growth Marketing Lead for EMEA will coordinate the planning, execution and prioritisation in line with the goals of the organisation. The ideal candidate will drive focus, key priorities and craft localised campaigns in coordination with the central marketing organisation to ensure consistency of brand in market. In addition, you will be able to analyse data to make data driven decisions, share insights with the regional Field and Digital marketing teams to support optimisation of campaigns, scale and budget management. You will lead on the promotion of the company’s brand messaging in market across the marketing function in regions such as the UK/I, FR & BENELUX and DACH. You will be extremely detailed orientated with expectational project management skills and be able to multitask seamlessly.   

Key Responsibilities 

  • Develop a in depth knowledge of local priorities (regional targets, segmentation, priority markets) and customer insights.   
  • Drive creation and execution of EMEA integrated marketing strategy & plans, which consistently deliver against business metrics.   
  • Focus on prioritising, testing, implementing and experimenting with ideas, channels, and campaigns. Ensure that previous campaign learnings are being leveraged  
  • Leverage our community of industry partners and influencers in region (GRC associations, GRC experts, integration partners, and marketing partners) for lead generation opportunities.  
  • Drive impact and return of marketing investment for the business in the short and long-term.  
  • Plan, implement, and optimize our growth marketing campaigns in partnership with Field, Digital and cross functional marketing teams in line with the marketing budget.   
  • Articulate, project manage and communicate plans and results with key stakeholders including the executive team.  
  • Building strong partnerships with the global marketing team and commercial teams to ensure two way and a successful launch of key initiatives. Such as product launches with the support of the Product Marketing Team.  
  • Ensuring our messaging and value propositions are compelling to the local market, target segments and personas prior to sharing with the Field and Digital Marketing teams to execute.   
  • Champion and lead a number of initiatives including sales plays integration, content strategy for key campaigns, market and competitive analysis.  
  • Stay up-to-date with industry trends, market conditions, and competitor activities to identify growth opportunities.  

Required Experience/Skills: 

  • 5+ years of experience in a fast-paced, growth marketing focused organisation.  
  • Experience developing country and regional marketing strategies and integrated consumer campaigns.  
  • Skilled in creative, compelling, localised integrated marketing campaigns, with influencer strategies, that drive measurable results in region or key market.  
  • Experience working cross functionally with a geographically-dispersed and multi-disciplinary group in the development of marketing strategy, plans and execution.  
  • Highly data-driven. You want to analyse and develop funnel conversion to ensure we drive leads and opportunities.  
  • Ability to drive complex, cross-functional projects without a proven playbook.  
  • Proven track record of collaborating on integrated marketing programs that drive revenue and pipeline growth.  
  • Excellent communication to clearly summarise your results, insights and recommendations and collaborate effectively with colleagues.  
  • Ability to plan, organise, and execute multiple projects simultaneously, while meeting deadlines.  
  • Strong communication, presentation, project management, and writing skills.  

Nice to haves: 

  • Experience in B2B SaaS  
  • GRC industry knowledge and/or experience  
  • Familiarity with Wrike, Marketo, Salesforce, Tableau  

What Diligent Offers You 

  • Creativity is ingrained in our culture. We are innovative collaborators by nature. We thrive in exploring how things can be differently both in our internal processes and to help our clients
  • We care about our people. Diligent offers a flexible work environment, global days of service, comprehensive health benefits, meeting free days, generous time off policy and wellness programs to name a few
  • We have teams all over the world. We may be headquartered in New York City, but we have office hubs in Washington D.C., Vancouver, London, Galway, Budapest, Munich, Bengaluru, Singapore, and Sydney.
  • Diversity is important to us. Growing, maintaining and promoting a diverse team is a top priority for us. We foster and encourage diversity through our Employee Resource Groups and provide access to resources and education to support the education of our team, facilitate dialogue, and foster understanding.

Diligent created the modern governance movement. Our world-changing idea is to empower leaders with the technology, insights and connections they need to drive greater impact and accountability – to lead with purpose. Our employees are passionate, smart, and creative people who not only want to help build the software company of the future, but who want to make the world a more sustainable, equitable and better place. 

Headquartered in New York, Diligent has offices in Washington D.C., Baltimore, London, Galway, Budapest, Vancouver, Bengaluru, Munich, and Sydney. 

 

We are a drug free workplace. Diligent is proud to be an equal opportunity employer. We do not discriminate based on race, color, religious creed, sex, national origin, ancestry, citizenship status, pregnancy, childbirth, physical disability, mental disability, age, military status, protected veteran status, marital status, registered domestic partner or civil union status, gender (including sex stereotyping and gender identity or expression), medical condition (including, but not limited to, cancer related or HIV/AIDS related), genetic information, or sexual orientation in accordance with applicable federal, state and local laws. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Diligent's EEO Policy and Know Your Rights. We are committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at [email protected].

To all recruitment agencies: Diligent does not accept unsolicited agency resumes. Please do not forward resumes to our jobs alias, Diligent employees or any other organization location. Diligent is not responsible for any fees related to unsolicited resumes.

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