We are seeking a creative and results-driven Manager, Digital Marketing and Content who will develop and execute comprehensive digital marketing campaigns, create compelling content, and analyze performance metrics to drive engagement and conversion. You will collaborate closely with cross-functional teams to enhance Sensor Tower's presence and support growth objectives.
Salary: $100,000 - $110,000
Please note: This is remote, but we are hiring specifically in the New York or Los Angeles areas because these are employee hubs for us. We have office space available for work collaboration and team building efforts. Business partners within these geographical regions are involved with marketing with internal and external relationships.
What the Manager, Digital Marketing and Content will do:
- Develop and own Sensor Tower’s editorial content calendar, including blog posts, lead-generation reports, social media posts, product updates, webinars, and more
- Partner cross-functionally with sales, demand-gen, campaign, and product marketing teams to ensure all target verticals and accounts are represented in content calendar
- Create and manage content across website, email, and social channels to promote marketing initiatives and events
- Develop copy for email campaigns, landing pages, utilizing best practices for clicks and conversions
- Work closely with demand-generation and integrated campaign teams to develop channel-specific copy for social posts and landing pages
- Own and manage organic social media calendar, including writing, editing, and posting weekly content
- Become an expert on Sensor Tower suite of products and industry trends to ideate, write, and edit blog posts and reports
- Work with partners and internal stakeholders to create, develop, and promote webinar programs
What the candidate can bring:
- Must be able to produce professional writing samples
- Live in the NYC area
- Excellent writing, editing, and communication skills
- Storyteller at heart: can convert technical content and data into into compelling narratives
- Self-starter who can thrive in a fast-paced, small team environment
- Digital native with knowledge of SEO and lead-generation
- 3-5 years working experience
