Overview of job
A digital media professional, handling cutting edge exciting brands across sectors/categories. You will be managing the client relationship and help drive digital agenda for the respective clients. Would deliver integrated digital solutions to fulfil client’s digital objectives.
Reporting of the role
This role reports to the Director- Digital
3 best things about the job:
- Opportunity to be the best amongst the best
- Working within a proven, well established team servicing one of the biggest brands in the country
- Help one of the largest brands build and consolidate their digital media presence and drive brand upwards on digital maturity curve
Measures of success –
In three months, you would have:
- Worked on digital media plans for one of the finest clients in the country
- Mapped new digital opportunities for the client
In six months, you would have:
- Made effective yet efficient digital media plans
- Pushed innovating concepts to drive revenues
In 12 months, you would have:
- Worked with many first digital campaigns and initiatives and helped in drafting integrated digital solutions
Responsibilities of the role:
- Hands on digital media planning, buying experience
- Develop digital media plans and approach basis consumer insights and digital media dynamics
- Deliver media plans, campaign scheduling
- Define campaign KPIs
- Continuous plan optimization to deliver maximum ROI
- Review campaign performance
- Maintain MIS for billing, estimates, ROs, etc.
- Proactively identify new opportunities and pitch innovative ideas
- Help on new business pitches
- Meet revenue targets and drive incremental billing and revenue
- Work in a cohesive manner with internal stakeholders
What you will need:
- Minimum 3-5 years in digital media planning and buying
- Experience in handling large size digital clients across categories
- MBA preferred
About T&P𝑚
T&P𝑚 is a progressive and entrepreneurial international media network that was born digital. The agency prides itself on its pioneering, energetic approach and honest culture.
With over 40 offices worldwide, T&P𝑚 is backed by WPP, the world's largest communications agency network, and embraces a unique ownership structure between The&Partnership and GroupM.
T&P𝑚 specializes in driving commercial, as well as audience growth, in today’s data and tech-led media landscape, and is an industry leader in transparency, martech, and next-generation audience insight.
About India
Digital media advertising in India continues to grow at 30% in 2017, cementing India’s position as the second largest internet market with close to 450 million users. The Internet growth is driven by mobile data and connectivity, making it an exciting market for all integrated marketing services, fueled by the collective market investment in data and technology. With a booming economy, both traditional and new age industries are witnessing a boost in consumption, making India a high potential advertising market. With renewed foreign investments across several industries, India is an exciting market for any advertising professional.
GroupM APAC is committed to fostering a culture of diversity and inclusion. Our people are our strength so we respect and nurture their individual talent and potential.
