About the role
As Local Marketing Associate, you will directly report to the Head of Local Marketing. You will be working across various marketing teams to ensure alignment of the promotional calendar, end-to-end execution of our promotional strategy and develop local creative and media plans.
As part of your role you will also be responsible for identifying future growth opportunities to experiment within our promotions taking into account business priorities, past performance of promotions, and market trends, whilst keeping up-to-date the information about campaign execution and results. You will work on campaigns from ideation through to measurement, to build out how it comes to life for customers. Campaigns will range from promotions, through to brand activations and requires strong analytical and organisational skills.
You will work with a variety of stakeholders both internally (UK Marketing Team, Commercial, Finance, Operations, Legal, Tech, Data Science, CRM) and externally (e.g. media agencies).
What you'll be doing
Champion the consumer voice through the delivery of campaigns
Keep on top of competitor trends and activity to strengthen plans
Work with creative studio & media teams to develop local creative and media plans
Execute our promotional campaigns end-to-end from audience targeting to consumer experience (including in app and CRM)
Own weekly reporting on in flight campaign performance and post campaign analysis to understand metrics of success and identifying improvement areas and opportunities to experiment
Own our CRM calendar execution for key projects
Support on forecasting and budgeting as well as go to market communications both internally and externally
Requirements
Preferred Bachelor’s degree, ideally in Marketing, Business, or a related field
Ideally 1-2 years experience in Marketing role
Excellent communication and collaboration skills to work effectively with cross-functional teams
You’re both analytical & commercial and you enjoy interpreting data to develop insight/consumer-led marketing strategy. Comfortable with analytical tools like excel.
You have strong interpersonal skills and can manage multiple cross-departmental stakeholders; confident communicating at all levels
Ability to adapt and manage multiple projects simultaneously.
Strong problem-solving skills and a proactive approach to identifying opportunities for improvement.
You have a self-starter attitude and you’re able to thrive in a fast-paced matrixed organisation with constant change.
You have a proven track record in making things happen - delivering results quickly and efficiently.
Why Deliveroo
Our mission is to transform the way you shop and eat, bringing the neighbourhood to your door by connecting consumers, restaurants, shops and riders. We are transforming the way the world eats and shops by making access to food and products more convenient and enjoyable. We give people the opportunity to buy what they want, as they want it, when and where they want it.
We are a technology-driven company at the forefront of the most rapidly expanding industry in the world. We are still a small team, making a very large impact, looking to answer some of the most interesting questions out there. We move fast, value autonomy and ownership, and we are always looking for new ideas.
Workplace & Benefits
At Deliveroo we know that people are the heart of the business and we prioritise their welfare. Benefits differ by country, but we offer many benefits in areas including healthcare, well-being, parental leave, pensions, and generous annual leave allowances, including time off to support a charitable cause of your choice. Benefits are country-specific, please ask your recruiter for more information.
Diversity
At Deliveroo, we believe a great workplace is one that represents the world we live in and how beautifully diverse it can be. That means we have no judgement when it comes to any one of the things that make you who you are - your gender, race, sexuality, religion or a secret aversion to coriander. All you need is a passion for (most) food and a desire to be part of one of the fastest-growing businesses in a rapidly growing industry.
We are committed to diversity, equity and inclusion in all aspects of our hiring process. We recognise that some candidates may require adjustments to apply for a position or fairly participate in the interview process. If you require any adjustments, please don't hesitate to let us know. We will make every effort to provide the necessary adjustments to ensure you have an equitable opportunity to succeed.
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