Lead Designer

1. Trend Board Creation: The ability to research and compile trend boards that highlight emerging design trends relevant to the beverage industry. These trend boards should serve as inspiration and guidance for design concepts aimed at driving sales.
2. Innovative Design: Developing fresh and creative designs that not only align with BDA's brand promises but also push boundaries and stand out in the market. These designs should resonate with the target audience and effectively communicate the client's brand identity.
3. Product Deck Creation: Crafting comprehensive product decks that showcase design concepts in a visually appealing and organized manner. Product decks should include detailed descriptions, visual representations, and any other relevant information to effectively convey design concepts to clients.
4. Versatility Across Merchandise: Ensuring that designs are adaptable to various types of merchandise, including soft goods (e.g., apparel) and hard goods (e.g., drinkware, packaging). Designs should be scalable and suitable for different mediums and materials.
5. File Preparation for Vendors: Proficiency in preparing design files that meet the technical requirements of vendors for product decoration. This includes considerations such as file formats, color profiles, resolution, and any specific guidelines provided by vendors.
6. File Organization and Collaboration: Designing and organizing files in a structured and accessible manner to facilitate collaboration within the design team. This includes maintaining consistency in file naming conventions, folder structures, and version control to streamline workflow efficiency.
7. Client Presentation Skills: Confidence and proficiency in presenting design concepts to clients in a clear, engaging, and persuasive manner. This includes effectively articulating design decisions, addressing client feedback, and ensuring client satisfaction throughout the design process.

JOB SKILLS AND TRAITS

• Advance knowledge of Illustrator, Photoshop, InDesign, and Microsoft Office.
• Creative thinking and problem-solving skills, with the ability to translate concepts into visually appealing designs.
• Excellent typography skills and graphic design experience.
• Ability to understand and adhere to clients’ brand guidelines.
• Ability to thrive under fast-paced deadlines with a solid sense for setting priorities.
• Strong commitment to timelines, accuracy, and professionalism.
• Keen eye for detail, with exceptional organization and time management skills.
• Excellent communication and teamwork skills with the ability to collaborate effectively.

QUALIFICATIONS 

• Bachelor’s degree in Graphic Design or equivalent design experience, preferably in the beverage or consumer goods industry.
• 8+ years graphic design industry experience.
• Strong portfolio showcasing a diverse range of design projects and styles.
• **Must have night shift experience.