Kooth Engagement Lead

Job Title: Kooth Engagement Lead

Reports to: Senior Kooth Engagement Lead

Direct Reports: N/A

Location: Leeds, Bradford, Doncaster & York.

Please note this role involves travel to schools and other engagements across the territory above. Our Engagement Leads work from home otherwise.

Kooth PLC is a digital mental health company committed to providing accessible mental health care for all, with a focus on children and young people in both the UK and the US. We aim to support the mental wellbeing of over 17 million people, boasting over twenty years of data and clinical excellence. We have been a trusted partner of the NHS and Local Authorities for over two decades, offering NICE-compliant services and holding a BACP accreditation. Kooth offers diverse access options, serving over 10.9 million people in the UK, providing immediate support without referrals, or waiting lists, available 24/7.

With a workforce of 600 employees, Kooth is passionate about professional development and diversity and inclusion, with nearly 70% women in management positions. We offer an opportunity to join a rapidly growing business with a genuine social purpose, aiming to support the mental wellbeing of over 17 million people.

Role Objective

To raise awareness and promote Kooth to children and young people (and/or Qwell to adults) by engaging with trusted referrers including schools, colleges, GPs, A&E, pharmacies, community groups, sports clubs and charities. This role involves weekly travel.

Main responsibilities: 

Promote Kooth to young people in schools and colleges

• Maintain an up to date, comprehensive database of all secondary schools and FE/ Sixth Form colleges in contract area(s)
• Maintain an up to date, comprehensive database of all GP surgeries and medical centres in contract area(s)
• All new contacts including local service providers and voluntary organisations to be uploaded into Salesforce
• Prioritise engagement of at least the top 25% of all secondary schools and colleges that are the largest (no. of students) in contract areas
• Prioritise engagement of at least the top 25% of all secondary schools and colleges that are the most deprived (pupil premium)
• Take a strategic approach to diary management and planning outreach to maximise reach and engagement across whole contract area(s)
• Use monthly data to assess and evolve your approach to maximise effectiveness of your local engagement - for all age groups, localities and demographics

Inform and promote Kooth (and Qwell where applicable) to referrers

• Engage education, healthcare & local community professionals to encourage them to refer young people to Kooth (and for Qwell to use for themselves or refer adults) 
• Embed Kooth across contract geographical area and demonstrate engagement with a breadth of different referrers
• Encourage parents/carers to tell their child about Kooth (and that Qwell is available for them where applicable)
• Demonstrate knowledge in the specific reasons why Kooth compliments referrer needs (our key ‘selling’ points) e.g.
• for education professionals: out of school mental health support, aligns with Ofsted assessment criteria, positive mental well being improves education outcomes, specific support for students around exams
• for healthcare professionals: reducing the 8am rush at GPs, taking the pressure off other care pathways and mental health waiting lists, NHS cost savings, supporting crisis step down, reduce A&E presentations, providing equity of access with our whole population service 
• Build confidence and skills in presenting to and engaging a professional audience of broad disciplinary backgrounds
• Regular recording (weekly) of all new contacts and activity/ engagement of CYP and professionals on Salesforce
• Host stalls at high footfall public events, including Freshers Fairs, and attend key regional network and partnership meetings to support and promote Kooth (and Qwell where appropriate)
• Organise, present or support national & regional KoothTalks Training webinars to professionals and national webinars to CYP when requested
• Follow up all requests from local referrers who attended a national webinar in a timely manner

Manage the distribution of promotional materials

• Send monthly newsletters, printed promotional materials and/or digital resource packs to all referrer contacts
• Email the correct tailored newsletter to referrer contacts in a timely manner every month
• Manage the ordering and distribution of printed promotional materials within the monthly credits allocate
• Ensure the appropriate digital assets and links to referrer information hubs are included in all external referrer communications

Raise awareness via social media 

• Promote Kooth (and Qwell where applicable) via local social media networks to teachers, parents, healthcare professionals and local organisations
• Regularly post information about Kooth to local networks on LinkedIn, Meta and Twitter
• Quarterly - aim to post a video or story about Kooth on Instagram or TikTok

Requirements

Technical Skills

• Experienced presenter and communicator to young people, confident talking to large groups of 11 - 18 year olds in a face to face setting
• Efficiently manage own time and engagement commitments
• Able to source and build relationships with professionals in education, primary care and voluntary sectors
• Experienced presenter and communicator to adults in a professional capacity
• Able to review output and outcomes and see where improvements can be made by analysing data
• Understand how to create and use excel spreadsheets and/or data-recording systems such as SalesForce
• Use a range of social media platforms and services to raise awareness for the business, beyond personal use

Power Skills

• Collaboration
• Negotiation
• Tenacity, determination
• Solutions driven
• Self starter

Education/Qualifications

Must have:

• GCSE in English and Maths
• Clean driving licence and able to drive own car throughout the day (and evening when required)

Desirable

• Qualification in teaching, marketing, sales, youth work or equivalent experience

Benefits

Are you looking for a fulfilling career with attractive perks and a supportive work environment? Look no further! We're excited to offer an incredible opportunity with a range of benefits that cater to your professional growth, well-being, and work-life balance.

1. Competitive Salary:

Dependant on experience, up to £26,500

2. Generous Annual Leave

Enjoy 28 days of annual leave, in addition to public holidays, providing you ample time to recharge and spend quality moments with your loved ones.

3. Professional Development

Benefit from our yearly professional training programmes, tailored to your career aspirations and designed to enhance your skills and knowledge.

4. Financial Security

Secure your financial future with our pension contributions and annual company share option awards, giving you a stake in the success of the company.

5. Health and Well-being

Prioritize your health and well-being with our comprehensive AXA plan and access to an Employee Assistance Programme (EAP). The EAP offers 24/7 telephone mental health support and access to GP consultations, ensuring your mental and physical health are taken care of.

6. Life Assurance:

Gain peace of mind knowing that you're covered with life assurance, providing up to four times your annual salary to your loved ones in the unfortunate event of your passing.

7. Flexible Working

Embrace the flexibility of remote working, allowing you to create a work-life balance that suits your needs and maximizes your productivity.

8. Lifestyle Benefits

Take advantage of our Incapacity Income Protection to safeguard your financial stability in case of unforeseen circumstances.

If you're seeking a stimulating career where your well-being, growth, and contributions are valued, we invite you to apply and become a part of our dynamic and supportive team. Join us as we strive for success together!

At Kooth, we are committed to fostering an inclusive and diverse workplace that values and embraces the unique contributions of every individual. We believe in equal opportunities for all, regardless of race, colour, religion, gender, gender identity or expression or sexual orientation.

Our dedication to creating a fair and unbiased environment is reflected in all aspects of our recruitment, hiring, and employment practices. We strive to provide a work environment that is free from discrimination, where every employee is treated with respect and dignity.

Request for Reasonable Adjustments:

We are dedicated to providing reasonable adjustments to applicants and employees with disabilities or individuals who require accommodations to participate in the application process, interviews, or job-related tasks. If you require any reasonable adjustments to ensure your equal participation in our recruitment process, please inform our Human Resources team.

Your openness will allow us to work together to provide appropriate accommodations and ensure a fair and accessible application and employment experience for everyone.

Kooth plc is committed to our responsibilities for safeguarding and promoting the welfare of children, young people and vulnerable adults . We are committed to recruiting candidates who share this commitment to safeguarding, and therefore we apply robust recruitment and selection procedures to ensure that the people selected are right for the job, and that all candidates are appropriately screened prior to appointment. This will include a DBS check.