Your Job:
The Key Account Manager is responsible for sales performance of regional and national key accounts across athletic specialty, general sporting goods, baying associations, internet and other channels of distribution. He/she will establish sales goals, strategies, and budgets relative to these accounts to assure goal achievement through direct contact with buyers, merchandisers and the Brooks Tech Reps for each account. He/she will also travel extensively to all required meetings and trade shows in an effort to achieve sales goals.
Your Responsibilities:
- Develop and implements strategic and seasonal sales forecasts, product sales plans and annual revenue goals for each assigned key account.
- Develop strategic sales programs that drive sell thru at retail and position Brooks as the leader in performance running.
- Continually manage account P&L to insure key account profitability.
- Lead all seasonal sell in presentations to insure backlog growth and increase market share at all key accounts.
- Leading the communication with contacts from the finance-, business planning, customer service- and marketing department.
- Take an active role in retail promotions at all National Accounts. Work closely with National Account Marketing Manager to develop seasonal marketing programs.
- Participate in planning and execution of product education events in conjunction with Sales management and marketing.
- Develop and maintain good customer rapport and a positive image.
- Coordinates and works with Product Management and Marketing on product issues, improvements on existing products, new product requirements and competitive information.
- Maintains current awareness of competitors, competitive product lines and programs.
- Completes and submits on a timely basis expense report, business activity of each assigned account and key account strategy development.
- Assist Sales Manager DACH on all key account business and special projects
Your Qualifications:
- Bachelor’s degree in Sales, Business Management, Marketing or related field.
- 5+ years’ experience in sales management and/or key account management required preferably within the sporting goods industry.
- Excellent verbal and written communication skills in English and German, in particular as it relates to understanding and identifying customer needs.
- Retail Sales Experience of 5 years preferred.
- Strategic account management experience preferred.
- Excellent knowledge of computers and ability to work with programs such as Excel, Power Point and Word.
- Ability to work in a team environment.
- Strong presentation skills.
- Excellent interpersonal skills that inspire and build trust resulting in effective working relationships across the company.
- Keen attention to detail in planning, organization and execution of tasks, while still maintaining the larger, strategic direction.
- Ability to anticipate how decisions can impact our customers as well as all other external and internal stakeholders.
- Demonstration of innovation and initiative – always looking at improving our products and processes while also displaying a willingness to dive into the details and help out wherever necessary.
- A passion for the running enthusiast and practicing an active lifestyle.
- Regular travel within the DACH region.
- Unwavering demonstration of Brooks’ corporate values: Serve People, Lead Thought, Compete as a Team, Have Integrity, Be Active and Have Fun!
