Edelman is a voice synonymous with trust, reimagining a future where the currency of communication is action. Our culture thrives on three promises: boldness is possibility, empathy is progress, and curiosity is momentum.
At Edelman, we understand diversity, equity, inclusion and belonging (DEIB) transform our colleagues, our company, our clients, and our communities. We are in relentless pursuit of an equitable and inspiring workplace that is respectful of all, reflects and represents the world in which we live, and fosters trust, collaboration and belonging.
Edelman’s team of dedicated and seasoned influencer marketing specialists have helped organizations across all sectors including brand, health, corporate, B2B and Tech harness the power of influencer marketing to solve for unique business challenges regardless of where within the marketing funnel they lie. We activate trusted voices on behalf of brands to earn attention and build authentic relationships that ultimately drive impact and action for brands.
As Junior Coordinator, you will be responsible for support of daily team activities and day-to-day execution of small and mid-sized influence programs. You will work with a team of experts on influencer sourcing, program development, and program execution of cross-platform influencer brand integrations. You will assist in coordination of specialized areas of expertise, including digital, social, creative, and paid media. The successful Junior Coordinator will help to drive best-in-class work for our clients in today’s complex media landscape. This role will specialize in working with national food and beverage clients.
Responsibilities:
-
Support campaign execution, including but not limited to:
- Assist with identification, vetting, outreach and management of all influencer partnerships
- Draft influencer contracts and briefing materials for internal review and approval
- Communicate directly with talent and agents to facilitate campaign logistics
- Review talent content to ensure guidelines are met
- Support with daily team activities such as the development of internal and client meeting agendas, recaps and key takeaways
- Contribute to program recaps and reporting
- Support all influencer contracts, payments and POs
- Distill actionable insights from the influencer landscape for our brands and work with our analytics team to measure the impact of influencer programming and deliver client reports
Basic Qualifications:
- Bachelor’s degree or equivalent work experience
- Candidate must be of legal drinking age (21+) by date of employment, due to the alcohol brands this hire would support
Preferred Qualifications:
- At least 0-6 months’ internship experience in Communications and/or related fields.
- Proven understanding of influencer marketingand the role influencers play in driving impact and awareness for a brand
- Strong writing skills and ability to interact with internal teams professionally, and maintain relationships with influencers, agents, and managers
- Demonstrate strong interpersonal, organizational and communication skills
- Thrives in a fast-paced work environment with the ability to work effectively across a specific set of accounts or campaigns
Desired Skills and Experience:
- Experience in influencer marketing, including maintaining relationships with influencers and management agencies, executing small and large influencer programs from start to finish.
- Knowledge of Influencer tools or Influencer Marketing platforms such as Captiv8, Traackr, etc.
- Ability to learn and support on all executional steps of the influencer programming process (i.e., identifying influencers, vetting influencers, drafting offer letters, review process, program execution and wrap reports), in addition to an understanding of what steps lead to the next
- Basic understanding of metrics and ability to gather those into comprehensive snapshots for clients/teams
- Knowledge of best practices for all top social media platforms and FTC guidelines
- Experience managing multiple projects at once and the ability to organize campaigns to ensure success for clients.
- Interest in developing influencer marketing campaigns for multiple national alcohol beverage brands; An understanding of alcohol beverage regulations on social media a plus
#LI-CA1
Edelman is committed to diversity, equity and inclusion and proud to be an equal opportunity employer. We welcome and encourage racially and ethnically diverse people, members of the LGBTQ community, veterans, parents, individuals with disabilities and members of any and all protected classes to apply.
