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Remember, we don’t expect you to meet every requirement. If you’re excited by this role, we encourage you to apply.
At GoCardless we believe bank payments are the best way to pay and get paid. We also believe that bank account data is a powerful tool to make better, faster decisions. We’re making it easy to use both- for businesses everywhere.
GoCardless is used for domestic and international payments by 85,000+ organisations and counting, processing more than $30 billion across 30 countries. We are headquartered in the UK, with additional offices in Australia, France, Latvia and the United States.
As International Campaign Manager, you will play a crucial role within the Demand Generation team, responsible for driving marketing campaigns across the international regions and audiences in Europe, North America, and Australia & New Zealand. This role involves building, executing, and optimising both 1:many campaigns and targeted ABM strategies to achieve our demand generation and revenue goals.
The ideal candidate is KPI-driven, agile, and adept at managing campaigns across multiple regions & channels. You’ll work closely with internal teams and external agencies to ensure campaigns are aligned with our international demand generation strategy. This role is based in London.
Responsibilities include:
Strategic Campaign Building: Developing and executing multi-channel campaigns that strategically align with demand generation and revenue goals.Data-Driven Decision Making: Tracking KPIs, analysing performance, and making data-informed adjustments to optimise campaign outcomes.Creative Localization: Tailoring global content for regional audiences, crafting messaging and visuals that resonate locally while supporting the broader brand vision.Cross-Functional Collaboration: Working closely with various internal teams (field marketing, content, design, sales) to create cohesive, impactful campaigns.Audience Targeting: Identifying and refining audience segments for targeted outreach, collaborating with field and partner marketers to reach the right prospects.Agency and Freelancer Coordination: Managing external resources, including agencies and freelancers, to ensure timely, high-quality, and aligned campaign deliverables.Adapting to Change: Embracing a fast-paced, agile environment where campaign strategies may need to pivot to respond to new data or market conditions.
What excites us
We're an organisation defined by our values; We start with why before we begin any project, to ensure it’s aligned with our mission. We make it happen, working with urgency and taking personal accountability for getting things done. We act with integrity, always. We care deeply about what we do and we know it's essential that we be humble whilst we do it. Our Values form part of the GoCardless DNA, and are used to not only help us nurture and develop our culture, but to deliver impactful work that will help us to achieve our vision.
We’re building the bank payment network of the future and our ambition is to move money anywhere, for anything, for anyone. If we’re going to achieve this goal, we need to build a team of ‘GeeCees’ that is as wonderfully diverse as the world we live in - with a multitude of perspectives, experiences & backgrounds.
We’ve got a long way to go, but here’s how we’re doing as of July 2024;
45% identify as women
23% identify as Black, Asian, Mixed or Other
10% identify as LGBTQIA+
9% identify as neurodiverse
2% identify as disabled
If you want to learn more, you can read about our Employee Resource Groups and objectives here as well as our latest D&I Report
We’re committed to reducing our impact on the environment, leaving a more sustainable world for future generations. In 2021 we became co-founders of the Tech Zero coalition, a group of businesses committed to taking climate action as part of the UNFCCC Race to Zero. We aim to reduce our impact and to create positive change on the natural world. Check out our sustainability action plan here.
Find out more about Life at GoCardless via Twitter, Instagram and LinkedIn.
