Join our Berlin team as an Influencer Marketing Manager and help us change the way language learning is done! You will be part of the Paid Social & Influencer Marketing team, within the Performance Marketing department.
You will join a team of ambitious, diverse and fun Influencer Marketing Managers and have a chance to grow and elevate our influencer marketing efforts in our key European and Global markets. The influencer marketing channel is full of very exciting projects - we work with talented content creators (often with very inspiring polyglots, full-time travelers or educators) and our goal is to co-create content that inspires people to reach their language learning goals with Babbel ecosystem’s help.
This role reports to the Head of Paid Social and Influencer Marketing.
You will:
- Identify, scout, outreach and manage relationships with Social Media Influencers in our largest European and Global markets with key focus on YouTube, TikTok and Instagram.
- Negotiate campaigns and budgets with influencers with strong performance focus
- Carry out influencer campaign management (negotiating, briefing, reporting, scheduling, creative brainstorming and reviewing influencers’ content), aiming to grow long-term relationships
- Collaborate with the rest of the Performance Marketing team on cross-platforms projects
- Stay on top of industry trends, to elevate Babbel’s influencer activations
You are:
- enthusiastic about all things Influencer Marketing (you are no stranger to spending hours on YouTube, TikTok and Instagram) and have a knack for trends and good, creative and convincing storytelling
- a people person - talking to diverse creators, negotiating and solving potential problems delicately will be the main part of your job
- very well organized and structured, as well as transparent, solution-oriented and flexible
- willing to get your hands dirty and learn by doing
- a team player - we will be working together a lot!
- not afraid of data - and making quick and qualified decisions based on numbers
You have:
- A minimum of 2 years of experience in (performance oriented) Influencer Marketing
- Solid understanding of the dynamics, KPIs and nature of the influencer world
- Excellent English skills
Nice to have:
- Conversational language skills in either German, Spanish or Italian
- Ability to deliver creative content (text, image and video)
- Basic editing skills
- Passion about the digital language learning / EdTech space
- Experience with Tableau or similar BI tool
Some perks of becoming a Babbelonian:
- Enjoy 30 vacation days and the chance to take a 3-month Sabbatical. Plus family and life situation counseling.
- Decide how, when and from where you want to work with our flexible working hours and remote friendly options as Jobbatical (up to 3 months inside the EU) or work from our fully equipped office with nap, faith and family rooms.
- Learn and grow with the internal learning opportunities, and use a yearly learning & development budget for external training. Learn languages with Babbel for free with your full access to Babbel & Babbel Live classes.
- Take advantage of your mobility benefits options and a discounted Urban Sports Club membership.
- Be part of our employee communities (such as Femgineers, DE&I Ambassadors and LGBTQIA groups), attend cultural and regular social events.
Diversity at Babbel
As part of our ongoing journey towards building a diverse, equitable and inclusive company, we welcome everyone to apply, especially those individuals who are underrepresented in tech. We are a learning company, inside and out, and we encourage you to apply even if you do not fit all the technical requirements - all candidates are assessed based on skills, qualifications and on our business needs. Please state your pronouns in your application, and let us know if you’d like to be addressed by a name other than the one appearing on your official documents. If you have a disability or special need, feel welcome to inform us, so that we can provide you with the proper assistance in the application process.
