About the Team
Like every team at OpenAI, the Marketing team contributes to our broader mission of ensuring responsible and widespread adoption of AI. With that aim in mind, we are responsible for developing and executing strategies that drive awareness, engagement, and usage for OpenAI’s products and platform amongst our core audiences. We take a data-driven approach to understand our customers' needs and challenges, ensuring that their voices are reflected in product development and messaging. We then partner closely with product, engineering, developer relations, comms, and sales teams to create a cohesive customer experience across all our channels. Our focus extends beyond just promoting product features; we aim to provide valuable insights and resources that help our users make the most out of AI technologies.
About the Role
We’re seeing enterprises all over the world embrace AI to surge employee productivity, automate operations, and build new AI-powered products. Enterprises that are traditionally cautious in adopting new technology are moving with urgency to adopt AI and create impact.
As our Enterprise Marketing Lead, you will play a pivotal role in shaping the narratives we share with enterprises on ChatGPT, our foundational models, and how our GTM team works with customers. You will partner with our sales teams to help enterprise accounts expand AI programs. You’ll work with our enterprise PMs to translate complex AI technologies into clear, impactful benefits—creating compelling narratives that speak directly to enterprise buyers. Your efforts will include organizing events to bring CxO together and designing in-person meetings (think EBCs and Roundtables) to accelerate deal cycles and receive product feedback.
This role is based in San Francisco, California. We use a hybrid work model of 3 days in the office per week and offer relocation assistance to new employees.
In this role, you will:
Build and execute a marketing strategy that supports the full enterprise buying journey
Develop narratives that effectively communicate the value of OpenAI's products to enterprise buyers, emphasizing how our AI solutions address their specific needs and challenges.
Organize targeted events and meetings to shorten the sales cycle and increase the probability of closing deals.
Establish core pursuit frameworks for how we prioritize which enterprises and verticals we focus on
Evolve our corporate narrative on how we communicate the value of OpenAI to enterprises
Conduct research on our target personas to understand the challenges their facing; use the insights to inform our narratives and product roadmaps
You might thrive in this role if you:
Experience in enterprise marketing, PMM at B2B companies or corporate marketing
Have extensive experience in marketing, particularly within enterprise-focused roles in technology-driven sectors
Possess a proven track record of developing and implementing successful B2B marketing strategies that involve complex technological products and buyer groups
Demonstrate strong analytical skills, utilizing data to guide marketing decisions and optimize performance–experience with ABM technical systems not required, but a plus
Understand the enterprise sales cycle and buyer behavior, tailoring marketing strategies to meet these dynamics
Are proactive and detail-oriented, capable of managing multiple projects in a dynamic, fast-paced environment
Are passionate about AI and its potential to revolutionize industries and societal structures
About OpenAI
OpenAI is an AI research and deployment company dedicated to ensuring that general-purpose artificial intelligence benefits all of humanity. We push the boundaries of the capabilities of AI systems and seek to safely deploy them to the world through our products. AI is an extremely powerful tool that must be created with safety and human needs at its core, and to achieve our mission, we must encompass and value the many different perspectives, voices, and experiences that form the full spectrum of humanity.
We are an equal opportunity employer and do not discriminate on the basis of race, religion, national origin, gender, sexual orientation, age, veteran status, disability or any other legally protected status.
For US Based Candidates: Pursuant to the San Francisco Fair Chance Ordinance, we will consider qualified applicants with arrest and conviction records.
We are committed to providing reasonable accommodations to applicants with disabilities, and requests can be made via this link.
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At OpenAI, we believe artificial intelligence has the potential to help people solve immense global challenges, and we want the upside of AI to be widely shared. Join us in shaping the future of technology.
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