Growth Product Manager, Woo

We’re one of the most popular commerce platforms on the web, powering millions of stores, including our own at woo.com. In fact, one in five online stores are powered by Woo, including Bjork’s official store and the New Zealand All Blacks rugby team’s official store.

Built on WordPress, Woo empowers anyone, anywhere, to sell anything. We partner with global technology brands such as Stripe, PayPal, Google, TikTok, Pinterest, Klaviyo and others, integrating their services with Woo to provide all the tools businesses need to run and grow their online stores. 

As part of the Automattic family, Woo is fully distributed, with no physical offices. The flexibility and autonomy that come with working from home are in our DNA–we provide benefits and resources to support your growth while doing your best work from anywhere in the world. We have a huge footprint, but we’re a small company. That means everyone here has the opportunity to make a visible, profound, and lasting difference while helping the store owners who rely on Woo every day.

About the role:

The Growth Product Manager will play a key role on a team of product managers focused on Activation. This Product Manager will move with urgency and creativity in identifying, developing, and rolling out growth strategies for our platform. They will be working with a broad set of cross-functional partners across engineering, design, operations, data science, design, marketing and more.

They will be adept at understanding user acquisition and funnel conversion with a deep understanding of customer needs. They will also be proficient in developing hypotheses and rapidly iterating through them to find market fit for various use cases quickly.

Responsibilities:

Analytics skills:

• Strong data-driven approach with data-analysis skills and an in-depth understanding of industry standard metrics, patterns, and processes.
• Understand Woo’’s strategic and competitive position and deliver experiences that are recognized as best in the industry
• Integrate usability studies, testing approach, research, market, and competitive analysis into product requirements to enhance customer experience.

Strategy:

• Implements strategic framework when selecting methods, techniques and evaluation criteria for obtaining results.
• Ability to switch the level of abstraction from the “big picture” strategy to micro-level details depending on the audience and context.
• Establishes and assures adherence to budgets, schedules, work plans, and performance requirements.
• Establish shared vision across the organization by building consensus on priorities leading to product execution
• Formulate a long and short-term product strategy to develop a roadmap and drive execution across the organization by developing relationships and making strategic tradeoffs.

Requirements: 

• 4+ years of web/e-commerce product experience
• Strong analytical skills and experience with data-driven decision making to drive growth.
• Product Management experience within ecommerce is preferred but not required.
• Familiarity with growth techniques and experimentation methodologies including iterative testing, and incorporating takeaways from testing to product innovation.
• Demonstrated ability to clearly and concisely convey information and ideas.
• Demonstrated experience in developing growth roadmaps

Salary range: $110,000-$185,000 USD - Please note that salary ranges are global, regardless of location, and we pay in local currency.

Read more about our compensation philosophy and benefits.

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