We are currently looking to add a Growth Manager to our Global marketing team. We're seeking an energetic, go-getter, who loves to try out new technologies, embrace new marketing trends and drive the team towards achieving results.
The Growth Manager will work within the Global Demand Generation team and will be directly responsible for the ideation, creation and execution of a growth strategy that will help drive revenue. You’ll keep your ear to the ground to stay across the latest trends in digital marketing and marketing technology and will be particularly focused on creating optimisation strategies across our core digital channels - web CRO & SEO, paid social media, paid search, CRM.
We’re not afraid to be challenged! This is a pivotal time for the marketing team at Squiz; we’re open to new ways of working and ready to shake things up, modernise our marketing and hack our way to growth. We’re looking for someone that can spearhead that change and isn't afraid to challenge the status quo. We’ll experiment, fail, learn and win together.
For this role, we ask that you can demonstrate the following experience:
Minimum 5 years working in a demand generation/digital marketing role in B2B, ideally working in SaaS
Hands-on experience in marketing automation tools building end-to-end workflows for multi-channel campaigns. Experience with Hubspot and Clay is ideal.
Strong understanding and experience working in SEO and CRO
Strong understanding and prior experience managing paid media campaigns (we don’t expect you to be a full performance marketer, but you should know your way around the tools)
Budget and project management. You’ll be a popular person and responsible for managing campaigns and budgets at a global level. You need to have great project management skills and a keen eye for detail and a love of data
Nice to have
Prior experience managing a team or liaising with multiple freelancers/agencies
Experience working in Figma or similar design tools. It’s not 100% necessary but would help your day-to-day
What you would do (the role day to day):
Growth Strategy: Develop and execute a comprehensive growth marketing strategy focused on acquisition and revenue growth.
Experimentation: Design, implement, and analyze experiments across channels (e.g.,web, email, social, paid, SEO, allbound, CRO) to identify most effective tactics.
Funnel Optimization: Analyze & optimize the sales & marketing funnels to maximize conversion rates at every acquisition stage. Take segmentation, lead scoring, intent data and personalized outreach to the next level.
Data: Use analytics tools to track and report on key growth metrics, and make data-driven recommendations for continuous improvement. Harness internal data, and develop a robust external data set to fuel signals and intelligence.
Acquisition: Lead efforts to acquire new logos through paid & organic channels.
Market Research: Conduct growth testing and market research to identify trends, opportunities, and potential threats to inform growth strategies.
Budget mgt and reporting: On time, within budget. Monitor and report on the performance of growth campaigns and initiatives, providing actionable insights and recommendations for future improvements.
Partnership: Work closely with GTM enablement, partnerships, sales, product and engineering, and customer care teams to align growth initiatives.
Collaborate with the product team to provide input on product features, user experience, and go-to-market strategies based on customer insights and market trends.
Why work for Squiz?
You’ll work with some of the most intelligent and down to earth people you’ve ever meet. We are made up of a diverse range of passionate professionals who love challenging the status quo. Every day is different, but what is constant is we all love what we do.
We have a lived commitment to flexibility, we know the success of our people is dependent on them having a balanced life. You will be offered flexibility as to where and how you work every day. We want you to be able to work in a way that drives productivity, efficiency and outcomes; along with connection and collaboration.
Who we are:
Squiz helps complex, service-led organisations harness the power of digital, improving the services they offer online.
Founded in 1998, Squiz grew during the rise of the internet. Since then, we have evolved from a simple web content management system into a full digital experience platform (DXP), helping customers make the shift from being content managers to experience creators.
The Squiz DXP brings together content, search, data and applications in one place. To get the most out of the platform, customers can collaborate with our digital experts to design solutions and adapt as demands change.
We are headquartered in Australia, with teams and customers across the globe, and offices in New Zealand, the United States, the United Kingdom and Poland.
We celebrate diversity and unite on the elements of our company DNA, starting every customer conversation with “why?” to really understand their needs, working hard to find a way to overcome every challenge, and fighting for better outcomes with the work we do. We also check our egos at door, we don’t take ourselves too seriously and we have fun along the way.
We are a 2024 Circle Back Initiative Global Employer – we commit to respond to every applicant
Recruitment Agencies: We politely ask that you avoid making any approaches or sending any unsolicited resumes to our Recruitment Team or Hiring Leaders across our business. Squiz is not responsible for any fees related to unsolicited resumes.
