Director Sales – Matrix, Mumbai, India
Overview of the Job:
To manage and coordinate a GroupM agency on a region level to sell Matrix products. Relationship management will be critical and the candidate needs to demonstrate the ability to be responsible and accountable to the task at hand. The candidate needs to be responsible and ensure end to end hassle free servicing for all deals.
Description:
Overview of the Job:
You will need to manage and coordinate with a GroupM agency and their stake holders to sell Matrix products. This person will drive Inventory Product Sales and Content Products created under the Matrix portfolio (both Digital and Offline) to achieve desired results. He/ She will constantly interact with Agency leads and understand client portfolios to pitch products where the suitability lies. This person will ensure that business is managed as per aligned principles of Matrix and manage relationships with channel and publication partners at a regional level.
Reporting of the role: Revenue Head – Agency Relationships
3 best things about the job:
1. An environment wherein knowledge of Print, TV, Radio, Digital and Content would be added to skill set. The candidate will have some prior knowledge of all mediums and enhance the skill set with an understanding of the partner product and deal structures. The candidate will also be in constant touch with partners at a regional level to have an in-depth understanding of the media environment in terms of demand and supply of products.
2. Interacting with Planners and Buyers across GroupM – the biggest agency in India – and understand client and campaign needs to fit in Matrix products wherever suitability lies.
3. Working on the top clients across verticals and mediums will give you an in depth understanding of media.
Measures of success –
In three months:
- To establish solid rapport with the different stakeholders.
- Understand the concept of Matrix and its importance.
- Understand where products available under Matrix and their respective benefits.
- Meet with partners and start establishing solid relationships with them.
In six months:
- Clear understanding of all clients and brands under GroupM
- Clear understanding of all the Partner products and Contact points of all partner mediums
- Liaison with different media houses to ensure GroupM clients campaign satisfaction
- Proactively pitch products while campaign plans are being discussed and get conversions
- Understand the bigger picture in terms of suitable business deals creation and enforce the same
In 12 months::
- strategize on how to make Matrix sell better with a clear POV
- Understand the visions of clients and brands going forward and be skill ready to service the same
- Build plans in coordination with different teams to capitalize on overall benefits based on long term benefits.
- Build on insights and suggest solutions creatively to maximize on products available with matrix
- Create annual plans for execution, suggest innovative novel ideas to ensure higher sales
Responsibilities of the role:
· You will be working across multiple partners and publications.
· The job would entail interacting at different levels across agencies.
· Pitching and then pushing for closures on the same.
· You would be working similarly on all medium – TV, Digital, Print and Radio products available with Matrix.
· The idea again being that you would need to build a relationship with various stakeholders of the business – create sale through logical explanation basis Reach and other deliverables taken into consideration while planning for campaigns.
· Interacting with Planners and Buyers across GroupM– the biggest agency in India. This creates a great platform to understand the sensibilities involved whilst planning – and take that learning into consideration while making relevant pitches
· Knowing the pulse of various media campaigns and to be up-to date with Media happenings.
· You would need to be at the right time and at the right place to plug in products wherever there are requirements and wherein they make sense keeping the overall objective of the campaign intact
What you will need:
- Street smart, good presentation skills and confident
- Open to long working hours if the situation so demands
- Client/Agency relationships exposure and strong relationship management skills
- Keen attention to detail and good at spotting opportunities
- Go getter attitude and responsible to close all loops
- Mature and capable of handling pressure situations
- Responsible and accountable in terms of goals set and have a strategy to achieve the same
