Instrument is a remote-first digital product and brand experience agency with over 200 talented people across four teams, each focused on a core offering and dedicated to producing best-in-class work. Our shift to a fully remote model has amplified our ability to foster creativity, build strong relationships, and engage with clients in dynamic ways. This flexibility has not only strengthened our company culture but also enabled us to embrace diverse perspectives. We remain deeply committed to career advancement, personal support, and ensuring a healthy work-life balance for everyone we hire.
The Group Account Director position is accountable for client and revenue growth of a specific book of business. They are, autonomously, focused on delivering on team goals through client business impact and growth–planning and defining the team necessary to support and grow, in partnership with Team Leads. The Group Account Director will foster lasting relationships and partnerships with clients through a deep understanding of client partners business challenges, providing strategic business planning and actionable insight.
The Group Account Director is responsible for generating and maintaining a portfolio of business, and working with Vertical Leadership to secure new business opportunities. They understand the impact of their accounts on the team's revenue goals, their client business, and are constantly modifying their strategy and approach to meet their assigned targets. The Group Account Director operates as an exceptional and inspirational leader for our clients and internal teams. They are seen as a trusted advisor, advocate, and conduit for great work.
What You'll Do
- Autonomously achieve assigned yearly revenue goals for your accounts and group, as applicable.
- Innovating and strategizing to ensure long-term success, approaching these efforts with an entrepreneurial spirit.
- Lead and support sales for an assigned portfolio of business, in support of overall vertical goals, working with AVP, Client Accounts to identify opportunities for growth of the Vertical.
- Demonstrate consistency in revenue goal accomplishments for your business team, pushing outside of your goals and moving towards greater success quarter over quarter.
- Maintain a healthy business pipeline, working with AVP, Client Accounts to consistently close opportunities with a target of securing revenue goal forecast 6 weeks out
- Maintain quarterly and annual client health scorecards with President, for accounts which you own.
- Identify strategies that can help move the company forward financially by optimizing team performance.
- Approach change and evolution with an eagerness to solve a problem, be open to other perspectives while finding the right strategic path forward for your team and the greater organization.
- Contribute to the define, management, and strategy of the vision of your team and vertical in alignment with Instruments overall vision.
- Adept at leveraging the right solutions and approaches to solve team business’, or client’s emerging challenges.
- Deeply understand the business of your assigned accounts to drive go-to-market and ongoing account strategy with clients. Consistently show up as the market and consumer expert for client confidence.
- Utilize emotional intelligence and awareness to understand the motivations of the group or team and how to inspire others to collectively meet goals.
- Responsible for your team performance moving in the right direction; maintain awareness and connection to other client teams in the business to understand the overall health of company performance and opportunities for improvement through resourcing levers (loans & borrows, team moves, etc.).
- Maintain awareness of the larger corporate vision as defined by the CEO and President; partner with other Group Account Directors and AVP, Client Accounts to course correct and steer your team through strategic decision-making to ensure long-term growth and success.
- Participate in annual strategic planning to guide the growth and vision of your team in alignment to the company’s vision.
- Provide tangible account details to AVP, Client Accounts to support the hygiene of your annual business plan including re-forecasting goals and ensuring accurate financial projections and resource allocation.
- Monitor industry trends and client landscapes
- Lead, mentor, and develop account teams, ensuring they are equipped with the skills and resources to succeed.
- Provide strategic guidance and oversight, ensuring high-quality client service and project delivery.
- Foster a culture of collaboration, continuous learning, and professional growth across teams.
- Support team members in overcoming challenges, offering constructive feedback and development opportunities.
- Champion cross-team collaboration, ensuring knowledge sharing and alignment across functions.
- Lead and deepen key client relationships, positioning Instrument as a strategic advisor and innovative partner.
- Build lasting partnerships with clients, optimizing operations and driving strategic value.
- Collaborate with Finance and AVP, Client Accounts to support MSA negotiations and ensure timely approvals, with a focus on consistency in SOWs.
- Leverage P&L insights to inform business decisions and best practices in scoping.
- Make confident decisions despite ambiguity, and stay familiar with internal tools like HubSpot, Float, and Asana.
- Work with team leaders to achieve outcomes using a balance of new and established methods.
- Maintain high standards of excellence, ensuring innovation and best-in-class solutions in concept and execution.
- Balance long-term vision with immediate team and account needs to maximize output.
- Actively engage in recruiting efforts, supporting team hiring needs.
- Partner with VP Staffing to drive process innovation and improvements.
What You'll Bring
- You come with 8+ years of related experience and history account acquisition and growth.
- A collaborative and communicative approach to accounts and the work, leveraging the strengths of those within your team and across the agency.
- A high level of emotional maturity and awareness, utilizing multiple styles of communication and influence to come to the best result for our teams, clients and business.
Pay Range
- The expected pay range for this position is $160,000 - $185,000 for our base US Region 3*. We have three regional pay ranges that are adjusted for cost of living (US1 +15%, US2 +7.5%, US3 Base), *learn more about our pay philosophy and cost of living adjustments.
What We Offer
Flexible, Hybrid Work Environment
Great Compensation with Annual Reviews (Learn more about our Pay Philosophy)
Annual Profit Sharing
401(k) Matching with Immediate Vesting
Robust Medical, Vision, and Accident Insurance
Generous Paid Holidays and unlimited PTO
Sabbaticals
Monthly Wellbeing Stipend
Career Management and Leadership Training