The Global Marketing Manager - Europe will help lead the marketing vision, strategy, and development for PSI CRO, championing the brand through digital, traditional, and experiential efforts. They will help connect sales efforts with digital intelligence, collaborate on employment branding, and help direct new efforts toward communicating our company’s unique culture and narrative across the globe.
This dynamic role will report directly to the Senior Director of Global Marketing and be a part of regional and some global Marketing elements within the department: internal, external, sales, and client-facing work. A fast-paced position, it requires excellent interpersonal skills, the ability to think on your feet, and a deep well of new ideas. This rapidly growing team functions as an agency within the company, and has both internal and external clients, so it’s essential that the right fit is comfortable wearing many hats but simultaneously understands both their own values and the company’s culture.
Remote-based in Switzerland
RESPONSIBILITIES
- Oversee global account-based marketing and strategy
- Work closely with Business Development on sales support initiatives in Europe
- Manage and maintain PR contacts in industry/paid advertisements/placements in Europe
- Help develop content marketing strategy in support of sales and marketing
- Prioritize engagement with key audiences – KOLs, patients, prospective clients, clients
- Ensure industry and GDPR compliance across all digital channels with web development
- Maintain high attention to detail to ensure accuracy and consistency among all content
- Perform market research (both real-time and traditional) on a regular basis in region and globally
- Bachelor’s degree in communication, journalism, PR, marketing, or related field
- Experience in CRO Marketing and other regulated industry like finance, education, etc.
- Digital management experience
- Experience in a global or cross-regional role
- Effective third-party vendor management experience or experience working in an agency
- Event planning experience is a plus
- Branding experience is a plus
- Strong writing and editing experience, outstanding verbal communication skills
- Executive presence and ability to deliver presentations in small and large groups at all organizational levels
- Capable of managing multiple projects at once with high attention to detail
- Strategic and knowledgeable about digital marketing, advertising regulations within different countries
- Comfortable in a dynamic, fast-paced environment
- Proficient in English
Make the right call and take your career to a whole new level. Join the company that focuses on its people and invests in their professional development and success.
