Job Overview
As a Game Marketing Specialist, you will be the bridge between the English game planning/localization team and the Japanese marketing team. Your main task will be to lead the international marketing projects for multiple games translated into a number of languages. Other responsibilities include:
Responsibilities
- Plan and execute on online and digital advertising projects aimed at English-speaking markets
- Responsibility for other local channels (talent casting to concept creation of entire projects)
- Content production (i.e. video advertisement and PR)
- Plan traditional/offline marketing campaigns and merchandise development (i.e. offline advertising, POS marketing, merchandising goods, etc.)
- Identify new business ideas based on market research, data, and insights from overseas markets
Requirements
- 1+ year experience with games or anime-related IPs web marketing
- Near native-level English, JLPT N2+ (business-level) Japanese, (working languages: 60% Japanese, 40% English)
- Motivated, globally-minded team player
- Eager to work with diverse environment
- Passionate gamer with knowledge of video game terminology (RPGs)
- Knowledge of Japanese otaku culture
- Knowledge of anime trends and fandoms/communities
Good to have
- Fluent in other languages
- Experience working in a Japanese team/company before
Benefits
- Visa support
- Free lunch catering (*after 3 months employment) and early-bird breakfast
- Free in-office Starbucks, coffee, tea, beverages, snacks, sweets, & vitamins/supplements
- Modern office space in the heart of Tokyo, with views of Tokyo Tower and Mount Fuji
- Industry-leading work-life harmony: overtime is rare and discouraged
- Commute expenses covered
- 30,000 yen rent support if you live 2 stops from Roppongi 1-chome or Kamiyacho stations
- Bonus for continuous employment (50,000 yen/month added to base salary after 5 years of continued employment)
- Health insurance
- Diverse & international environment
- Working hours: 10:00 – 19:00, Monday to Friday
Hiring process: First interview (English) → Written assignment (in-office or remote) → Global Lead → Final interview with Marketing Team Leader → Offer
About CTW.inc
Founded in 2013, CTW is Japan’s No.1 browser game company. Our primary service is the G123 IP game platform — which publishes video games based on famous Japanese IP.
We’ve been experiencing steady growth in revenue in the past few years as our player base has exploded to over 50 million users worldwide.
We must grow quickly to keep up with market demand.
Our CEO founded and named this company with the aspiration to "Change the World." As a fast-growing startup, we hope our team will drive themselves to try new things and accelerate their careers to match the rapid expansion of the company.
Our core values are
- ambition
- drive
- simplicity
With global hits like Vivid Army, Queen's Blade, and many more, we’re looking to go from a market leader in Japan to an industry leader globally!
★Examples of IPs CTW has worked with★
- KonoSuba: God's Blessing on this Wonderful World Legend of Crimson
- Attack on Titan
- GHOST IN THE SHELL SAC_2045 × ULTRAMAN
- Star Blazers: Space Battleship Yamato 2202
- Magica Quartet
- The Promised Neverland
- Fist Of The North Star
- KochiKame: Tokyo Beat Cops
- Hinatazaka46
- GIRLS und PANZER
