Hi there! I'm Sterling,VP of Demand Gen here at Customer.io. We’re looking for an Event Coordinator to join our team to lead webinars and support our in-person events around the US and Europe. You will be joining a dynamic group, working closely with our Events Manager and Partner Marketing Manager to lead the planning and execution of both digital and in-person events. This is a fantastic opportunity to be a key player in driving engagement and company growth through impactful events. Your work will directly contribute to building and nurturing relationships with customers, prospects, and industry leaders. If you’re passionate about events, have a strong attention to detail, and thrive in a fast-paced, collaborative environment, we’d love to meet you!
This role will support our Events manager and collaborate with our Partner Marketing Manager, playing a critical role on our team to drive company growth and customer engagement.
Key Responsibilities
- Drive, plan, and execute our digital event programming, maintaining an exciting webinar calendar that includes hosting industry thought leaders and experts.
- Own end-to-end execution of webinars and digital events, from sourcing speakers and setting up registration to handling live production and post-event follow-up. Collaborate with BDR and Sales teams to drive attendance and ensure smooth event delivery.
- Support the logistical coordination of trade shows, conferences, and field events, including vendor management, onsite logistics, and travel arrangements as needed.
- Collaborate closely with the BDR and Sales teams to build effective promotion strategies and secure high-impact sign-ups.
- Support our Partner Marketing Manager to source partners for co-hosted webinars and events, helping to extend reach and deepen audience engagement.
- Analyze feedback from webinars and events to constantly improve and iterate our initiatives.
- Track event KPIs and report outcomes, collaborating with Ops and Demand Gen to continually optimize and measure success against key business objectives.
- Collaborate with Content, Comms, and Customer Success on identifying and managing speaking opportunities for webinars and conferences.
- Contribute to account-based marketing (ABM) initiatives by supporting targeted marketing efforts for named accounts, in partnership with Sales and Demand Gen.
We’re looking for people who have:
- 2+ years of experience in event marketing, digital events, operations, or community roles, ideally in a B2B SaaS or startup environment.
- Should have strong attention to detail, strong organizational skills, comfort with basic copywriting, and the ability to operate in a fast-paced and remote environment.
- Humility, candor, kindness, good judgment, and a desire to get your hands dirty are a must!
- Existing comfort with the following tools is a plus: Slack, Notion, Salesforce, webinar software (like Livestorm) + email marketing tools (like Customer.io)!
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Travel is an integral part of this role, and will be based on seasonal event needs. Up to 25%.
What You’ll Achieve:
By 3 Months:
- Understand Customer.io’s webinar and event goals, audience, and metrics.
- Begin running webinars and partner with Partner Marketing and Sales to boost registrations.
By 6 Months:
- Optimize webinar and digital event processes, increasing attendance and engagement.
- Build a 12-month plan to expand our digital events.
- Support our in-person events on the ground around the US + EMEA
By 12 Months:
- Create an efficient digital events program with strong performance
- Implement tracking and reporting to continuously improve digital and in-person event impact.
We are offering a starting salary of $65,000 USD (or equivalent in local currency) depending on experience and subject to market rate adjustment.
About Customer.io
Our mission at Customer.io is to power automated communication that people like to receive. Today over 7,400 internet businesses use Customer.io to manage, send, and track the performance of emails, SMS, push notifications, and in-app messages. Unlike typical marketing platforms, Customer.io helps businesses increase relevance by using behavioral data: what people do or don’t do when logged in to a web or mobile app.
Benefits at Customer.io include:
- Unlimited PTO - we encourage at least 20 vacation days (in addition to holidays and sick days) so that you can unwind, unplug, and recharge
- 16 weeks paid parental leave (including adoption and foster care)
- 100% paid insurance premiums for you and your dependents
- 401k retirement matching - up to 5% dollar-for-dollar match to retirement contributions
- $1,500 annual healthy lifestyle budget (for gym memberships, classes, fitness equipment)
- $250/monthly Remote Work Stipend to be used for home internet, cell phone, and other miscellaneous remote work costs
- $300/month co-working space rental reimbursement
- $2,000/yearly professional education budget for conferences, courses, workshops, books, etc.
- $1,500 home office budget to make sure your working space is ergonomic and just what you need to do your best work!
- One month sabbatical after five years at Customer.io
- We also have opportunities to meet in person with your peers throughout the year
All final candidates will be asked to complete a background check and employment verifications as part of our pre-employment process.
Customer.io recognizes the stifling impact of systemic injustice on diverse communities. We commit to using our influence to increase inclusion and equity within the tech industry. We strive to build an inclusive team culture, implement bias-free hiring practices, and develop community partnerships to expand our global impact.
Join us!
Check out our careers page for more information about why you should come work with us! We are passionate about our core values of Empathy, Transparency, Responsibility, and Awkwardness and are looking for new coworkers to share and build that passion!
How to apply
Apply at the link below and tell us why you're interested in the position! We aim to respond to all applicants with a status update about your application, provided no technical issues or other limitations prevent us from doing so. Please keep an eye on your email for updates.
At Customer.io, we prioritize authentic interest and applications in our hiring process. To ensure fairness and integrity, the use of AI or automation during interviews or assessments is prohibited. Candidates who do not adhere to this will be removed from consideration.
Here's what you can expect from our hiring process:
1. 30-minute video call with a Recruiter
2. 45-minute video call with a Colleague
3. 45-minute Take-Home Assignment & Review Call with the Hiring Manager and a Team Member
4. 45-minute Final Interview with Stakeholders
