We are looking for an Email Marketing Manager. As an Email Marketing Manager, you will have the freedom to shape and execute your strategies with the full support of our team. We believe in empowering our experts, providing you with the autonomy to make decisions that drive results. If you have bold ideas, we're eager to see them in action—and if there's ever any debate, our A/B testing approach ensures that the best ideas win. The challenges are rewarding, particularly in developing anti-spam strategies and ensuring our emails land in inboxes, not spam folders.
In this role, you will
- Create, manage, and optimize automated email campaigns to increase revenue and customer engagement
- Monitor KPIs of the email marketing channel, and develop hypotheses to improve these metrics
- Conduct A/B testing and analyze results to optimize key indicators
- Stay updated on industry trends and monitor competitors to identify opportunities for improvement
- Track email deliverability, manage domain reputation, and build a strong reputation on various ESPs (Gmail, Yahoo, Hotmail)
- Manage and optimize email marketing tools, with a primary focus on platforms like Mailchimp, SendGrid, and Mailgun
- Create engaging creative briefs for the design team, write compelling copy, and collaborate with designers to develop visually appealing content for email campaigns
- Research email marketing trends, generate ideas, and continuously test and experiment with different types of content
It’s all about you
- 2+ years of experience in email marketing
- Upper-intermediate English or higher
- Solid understanding of digital marketing and email fundamentals: CAN-SPAM, GDPR, and CCPA requirements, segmentation, CR/OR/CTR, and IP/domain reputation
- Strong analytical skills with a focus on data-driven decision-making to continuously improve campaign performance. Experience in A/B testing is essential
- Basic knowledge of typesetting, design, and email composition
- Analytical and creative mindset
- Flexible and self-motivated with a continuous learning approach
- The Three E’s: Excellent communication and collaboration skills, with the ability to work effectively and empathetically in a team environment
Would be a plus
- Experience with HTML/CSS
- Basic knowledge of analytical tools such as Google Analytics and Tableau
- Experience with web push notifications
What we offer
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Highly-skilled team. We have several independent products and cross-functional autonomous teams with Tech leads. The seniority level of the team is Middle & Senior, so you will get the option to share practical cases and knowledge with experts in the social networking niche
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Investment in the future. The growth of our teammates is boosted with performance-oriented reviews, IDPs, free English classes, reimbursement of professional development courses, constructive feedback, international projects, a corporate library, and knowledge sharing
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Personal impact and ambitious goals. Our products are in top positions in their categories on App Store and Google Play. We’re free to implement our ideas and directly influence products, cherishing our users. So you can make your direct impact on fast-growing products with a multi-million audience
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Care and support. We maintain a human-to-human approach and care for our teammates' safety, health, and rest with 20 paid vacation days, 15 days of paid sick leave, also 100% coverage of medical insurance, reimbursement for sports and equipment, corporate events, stylish merch
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Comfortable working environment. You can work at our comfortable hub in Kyiv or remotely anywhere with a flexible schedule. We reimburse expenses for renting workspaces in other cities. Also, you can get financial and legal support, modern equipment, and up-to-date tools
Hiring process
- Intro call
- Interview with HR
- Tech interview
- Test task
- Final Interview
- Reference check
- Offer
