The Director/VP of Product Strategy is a tech-savvy visionary who spearheads the development and implementation of cutting-edge technologies and solutions. They are responsible for building novel supply-side partner solutions and approaches, creating privacy and compliance safe data management services, assess the viability of emerging technologies on a continuous and standardized basis, and work closely with leadership on assessing the commercial viability of new concepts and ensuring they are appropriately prioritized in the development roadmap.
RESPONSIBILITIES
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Supply-Side Platforms and Solutions: Conceptualize, design, and drive the development of innovative supply-side platforms and optimized solutions that unlock new revenue streams and enhance existing offerings
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Clean Room & Data Sharing: Establish and manage secure data environments partnerships (data clean rooms and security solutions) to facilitate safe and compliant data collaboration with partners and clients. Develop and implement data sharing agreements and solutions
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Novel Technology Viability Assessments: Conduct rigorous technical due diligence and commercial feasibility studies on emerging technologies and solutions in video, global advertising in healthcare, AI, and other areas as they emerge. Provide clear and concise recommendations to leadership and pull through concepts from ideation to fruition
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Opportunity Exploration & Administration: Proactively identify and evaluate new technology trends and market opportunities. Develop business cases, secure funding, and manage the exploration of high-potential initiatives
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Thought Leadership: Maintain an active role in the headspace of the industry through a regular output of thought pieces and presentations
REQUIREMENTS
- 8+ years of experience in technology leadership roles, with a proven track record of successfully bringing new technologies to market
- Deep understanding of supply-side platforms, data sharing frameworks, and emerging technology trends
- Strong analytical, problem-solving, and decision-making skills.
- Excellent communication, interpersonal, and presentation skills
- Deep understanding of the software development landscape and emerging technologies.
- Strong analytical and problem-solving skills, with the ability to translate complex technical concepts into business value.
- Exceptional communication and interpersonal skills, with the ability to build strong relationships with internal and external stakeholders.
- Experience in the adtech and/or martech industry required
- Bachelor’s degree or work experience equivalent
